Your Job role

Webmaster

The internet was designed to be used by everyone, and it is a vital element of a webmaster’s role to ensure that is the case.

Accessibility Should Be a Vital Consideration in Web Design

Software upgrades, SEO updates, security checks, server tests are just a few of the tasks that mean a webmaster’s job is never done. Going forward, accessibility best practices will be another vital factor to add to that to-do list.

Overlaps already exist between accessibility best practices and search engine ranking signals, so incorporating website accessibility into design and update processes will be a required step in boosting your website’s ranking, traffic, and conversions.

Why Should Digital Inclusion be a Priority for Webmasters?

Consumer Demand

According to Google, 63% of all shopping journeys start online. Making your website accessible caters to this demand.

User Experience

Research shows that poor usability and accessibility forces end-users to click away from websites.

Google Best Practices

Google is increasingly favouring websites that follow accessibility guidelines as trusted sources.

Online Accessibility Guide for Webmasters

It’s the responsibility of a website manager to create an accessible website. Download our guide to find out how to build an inclusive website and the benefits that can be unlocked when you embed inclusion and accessibility into your website.

Customers

See the love!

“Hovertravel’s aim, through its accessibility initiative HoverCare, is to provide hovercraft travel for all and with our online bookings varying between 50% and 70% of all bookings, it is essential that our technology is fully inclusive. Our research revealed that while there were several systems which provided the bare minimum of tools, it was Recite Me which demonstrated a full understanding of the challenges faced by some customers and who had developed a suite of customisable options to suit the widest variety of abilities.”

Mark Carter

Head of IT at Hovertravel

“Hovertravel’s aim, through its accessibility initiative HoverCare, is to provide hovercraft travel for all and with our online bookings varying between 50% and 70% of all bookings, it is essential that our technology is fully inclusive. Our research revealed that while there were several systems which provided the bare minimum of tools, it was Recite Me which demonstrated a full understanding of the challenges faced by some customers and who had developed a suite of customisable options to suit the widest variety of abilities.”

Mark Carter

Head of IT at Hovertravel

“At Kent Union, we are passionate about member accessibility. We are excited to be introducing the Recite Me toolbar to the Kent Union website to improve the digital experience by allowing users to customise the website in ways that work best for them.”

Lloyd Wilson

Head of Technology, Kent Union

“At Kent Union, we are passionate about member accessibility. We are excited to be introducing the Recite Me toolbar to the Kent Union website to improve the digital experience by allowing users to customise the website in ways that work best for them.”

Lloyd Wilson

Head of Technology, Kent Union

"Our Information Technology department all said that we know enough about web programming that, if we really wanted to, we could have built a version of the Recite Me software. But the fact is, even if we did that, it would take us months and probably wouldn’t be half as good. We knew that we needed to make things accessible and this was a quick and comprehensive way of doing that. That really is the unique selling point of this software. The competitors were okay, but Recite Me is arguably a better product and was quick and easy to install. "

Richard Price

IT Manager, Yorkshire Ambulance Service

"Our Information Technology department all said that we know enough about web programming that, if we really wanted to, we could have built a version of the Recite Me software. But the fact is, even if we did that, it would take us months and probably wouldn’t be half as good. We knew that we needed to make things accessible and this was a quick and comprehensive way of doing that. That really is the unique selling point of this software. The competitors were okay, but Recite Me is arguably a better product and was quick and easy to install. "

Richard Price

IT Manager, Yorkshire Ambulance Service

“Digital communications can influence every stage of the visitor’s decision-making process, and VisitBelfast.com is often the first port of call for many people planning a trip to Belfast and during their stay. “Belfast is a welcoming city, so it is important that our website reflects that inclusivity and allows people of all abilities to access the information they need to enjoy a trip to the city. “ReciteMe’s functionality has allowed us to do that, as well as giving our visitors the opportunity to experience the website and its wealth of content in whatever language they choose.”

Emma Burdett

Web & Digital Marketing Manager, Visit Belfast

“Digital communications can influence every stage of the visitor’s decision-making process, and VisitBelfast.com is often the first port of call for many people planning a trip to Belfast and during their stay. “Belfast is a welcoming city, so it is important that our website reflects that inclusivity and allows people of all abilities to access the information they need to enjoy a trip to the city. “ReciteMe’s functionality has allowed us to do that, as well as giving our visitors the opportunity to experience the website and its wealth of content in whatever language they choose.”

Emma Burdett

Web & Digital Marketing Manager, Visit Belfast

“We really want to meet the needs of the people who live and work in Preston, and we believe the tools Recite me offer helps us achieve this. Recite Me helps us by making our website and content accessible for all and with Preston such a diverse community it allows the website to be viewed in over 100 languages, making it easier than ever to engage with the Council.”

Ian Heslop

Digital and Web Manager, Preston City Council

“We really want to meet the needs of the people who live and work in Preston, and we believe the tools Recite me offer helps us achieve this. Recite Me helps us by making our website and content accessible for all and with Preston such a diverse community it allows the website to be viewed in over 100 languages, making it easier than ever to engage with the Council.”

Ian Heslop

Digital and Web Manager, Preston City Council

Webmaster

Why Should Digital Inclusion be a Priority for Webmasters?

Related content

Book a Demo

Webmaster

Why Should Digital Inclusion be a Priority for Webmasters?

Related content​

Book a Demo

Related content