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  • Recruitment, Retail/E-Commerce

Danone

World-leading food and drink company, Danone owns various brands including Activia, Actimel, Nutricia, Cow & Gate, Alpro, Evian and Volvic Water. Specialising in dairy and plant-based beverages and specialised nutrition products, Danone has been on a mission for the last 100 years to bring health through food to as many people as possible. In line with this commitment, Danone introduced the Recite Me Assistive Toolbar in April 2024 to make their careers website inclusive to all.

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Mock-up of the Recite Me toolbar being used on the Danone website.
Mock-up of the Recite Me toolbar being used on the Danone website.

Our Brief

With 20% of the population facing online challenges and a commitment to diversity, equity and inclusion, ensuring equal access to job opportunities at Danone was a priority. Not to mention, nearly 50% of candidates actively look for diversity and inclusion when sizing up potential employers, so an ongoing commitment would help to widen the talent pool that Danone can choose from.

Our Solution

Since introducing the Recite Me Assistive Toolbar, Danone has empowered candidates to personalise their online application experience. Users can have content read aloud with the screen reader, adjust the website’s appearance using styling and customisation tools, enhance comprehension with built-in reading aids, and even translate online content into different languages.

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“At Danone UK and Ireland, we are united in our differences by a common purpose – to bring health through food to as many people as possible. When our teams reflect the diversity of our consumers and patients, we can truly understand and serve their needs. The addition of Recite Me to our UK & Ireland Careers website is not only a fantastic way to enhance the candidate experience, but importantly ensures opportunities at Danone are accessible to as many people as possible.”

Helen Marriott
Build & Talent and Learning Director, Danone

Mock-up of the Recite Me toolbar being used on the Danone website.
Mock-up of the Recite Me Toolbar being used on the Danone website.
Mock-up of the Recite Me Toolbar being used on the Danone website.

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Providing an inclusive experience online for all, contact Recite Me to book a demo

Features text-to-speech software that reads content aloud, a translation tool for over 100 languages, customisable font style, size, colour, and spacing.

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Mock-up of the Recite Me toolbar being used on the Danone website.

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