Facebook Tracking Pixel

England and Wales Cricket Board Supports all Fans Online with Accessibility Technology

Published By:

Two cricket players smiling at camera

England and Wales Cricket Board started working with Recite Me back in March 2022 and has been breaking down digital barriers for cricket fans ever since. 

As the national governing body of cricket in England and Wales, it was vital that the ECB provided accessibility support for all. Making it easier to read information for the 16% of the world’s population, who live with a disability.

To support all visitors to the ECB website, there are a range of accessibility and language tools readily available to help users understand content in a way that best suits their individual needs. 

Mock-up of the Recite Me toolbar being used on the ECB website

The ECB, which oversees all levels of cricket, has the Recite Me toolbar available across all devices. Over the past year, nearly 6,000 people have been supported to read over 20,000 pages of content using the Recite Me toolbar on the ECB website.

Rachel Robinson, Head of Digital Products at the ECB commented,

“We’ve been working closely with our accessibility community to look at ways in which we can improve our digital experience, and the implementation of Recite Me has been fantastic. It’s extremely intuitive, and our user feedback has called out the ease of use and variety of options within the toolbar as really big game changers from our previous offering.  It’s been great to roll this out across our portfolio and the Recite Me team has always been on hand to provide additional support”. 

The Recite Me assistive toolbar offers a variety of features, including screen reading capabilities, several reading aids, customisable stylistic options, and an on-demand live translation capability with over 100 languages, including 65 text-to-speech.

You can assist digital users in enjoying the content on your website – contact the team or book a demonstration here.

Inclusion in Sport Webinar – Register Today!

Join us, on the 9th of May at 2 pm, for an insightful webinar where we will delve into how you can engage with disabled, international and elderly visitors via your website to ensure no one is excluded from your online communications. We will be showcasing the work of some of our amazing clients across the sporting sector and the actions they are taking to ensure equal online access.

Register your place today! Even if you can’t attend the live session, registering ensures you will be sent the webinar recording.

image shows headshots of the webinar panel and title reads Webinar: How to Enhance Online Accessibility & Inclusion in Sports
Job Titles

Related Content