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British Gas

British Gas is the largest UK energy and home services company, supplying gas, electricity, boilers and other services to 7 million homes and 400,000 businesses in the UK. In 2020 during the pandemic, British Gas took on the Recite Me toolbar on its main customer-facing website to work towards its mission of supporting those with certain health difficulties, access needs, disability or those in challenging circumstances. 

Mock-up of the Recite Me toolbar being used on the British Gas website.
Mock-up of the Recite Me toolbar being used on the British Gas website.

Our Brief

With much of the population relying on digital platforms and services during the pandemic, British Gas was keen to develop ways in which to further support their customers online and drive inclusion across the utility industry. 

Our Solution

By incorporating the Recite Me toolbar across its website,  British Gas offers a customisable digital experience for all website visitors. Users can choose from using a screenreader, reading aids, styling options and translation tools to make accessing their self-serve utility accounts barrier-free. 

In the last 12 months, British Gas has seen:

Unique Users Icon

231,323

Unique Users

Page Views Icon

1,038,533

Page Views

Pages Viewed Per Session Icon, eye icon

4.29

Pages Viewed Per Session

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“As the largest energy and services provider in Britain, it’s vital that our online customer support is accessible to all the diverse communities we serve around the country, which is why we are proud to launch the “Recite Me” accessibility toolbar on our website."
Spokesperson,
British Gas

Mock-up of the Recite Me toolbar being used on the British Gas website.
Mock-up of the Recite Me toolbar being used on the British Gas website.

Book a Toolbar Demo

Providing an inclusive experience online for all, contact Recite Me to book a demo

Features a screen reader that reads content aloud, a translation tool for over 100 languages, customisable font style, size, colour, and spacing.

Mock-up of the Recite Me toolbar being used on the British Gas website.

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