Success Stories
Retail/E-Commerce

British Fashion Council

The British Fashion Council is a giant, UK-based, non-profit organisation which looks to strengthen British Fashion in the global economy through creative and positive change. Formed in 1983, The BFC was supported by industry patrons, commercial sponsors, and the government, including the Mayor of London and the European Regional Development Fund (ERDF).

The BFC is a direct contributor to the UK Fashion industry which sits at a value of £21 billion & runs some of Europe’s most esteemed fashion shows such as London Fashion Week & the Fashion Awards.

Our Brief

The BFC’s dedication to positive change does not alter when it comes to D&I. The British Fashion Council values the diversity of its workforce and is fully committed to the abolition of unlawful and unfair discrimination either offline or online.

Therefore, The BFC understands that any of their web visitors, regardless of their struggles and backgrounds, should be able to access their digital platform. With essential funds coming from members and patrons alike, an inclusive website would be a fantastic step forward for all parties involved.

Our Solution

This step forward came in the form of Recite Me’s web accessibility software which was deployed on The British Fashion Council’s website to continue championing diversity and inclusion.

The Recite Me toolbar has given visitors full control of the BFC website so they can find out the latest information on events, news and available initiatives.

This can be accomplished by altering the style and colour of the website’s pages and text, as well as by utilising the reading support tools. The toolbar also supports live, on-demand translation into more than 100 languages, as well as 65 text-to-speech voices.

“The BFC is committed to addressing accessibility and we are delighted to be working with Recite Me to provide better access to our website for all. Where it may not be possible to provide the perfect solution for every eventuality, we listen to the needs of individuals to find solutions and put plans in place to ensure that everyone can easily access us, our events and the information we put out across our channels. Recite Me’s web accessibility software allows us to provide all users with the opportunity to navigate the site in a way that works best for them, complimenting the video content across our social and digital ecosystem that always features subtitles.”