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Surrey County Cricket Club

As a modern sports organisation, Surrey understands that connecting with fans and the wider public starts long before anyone walks through the gates of the Kia Oval.

The Club wanted to ensure its website reflected its commitment to inclusion by providing an accessible and welcoming digital experience that supports a wide range of user needs. They were also keen to gain better insight into how visitors engage with accessibility features, helping inform future improvements and ensure their digital platforms continue to evolve.

Mock-up of the Recite Me Toolbar being used on the Surrey Cricket Club website.
Mock-up of the Recite Me Toolbar being used on the Surrey Cricket Club website

Our Brief

As a modern sports organisation, Surrey understands that connecting with fans and the wider public starts long before anyone walks through the gates of the Kia Oval.

The Club wanted to ensure its website reflected its commitment to inclusion by providing an accessible and welcoming digital experience that supports a wide range of user needs. They were also keen to gain better insight into how visitors engage with accessibility features, helping inform future improvements and ensure their digital platforms continue to evolve.

Our Solution

They integrated the Recite Me Assistive Toolbar across its website to support users in tailoring their online experience. The Toolbar offers a range of features, including screen reading, reading aids, customisable styling options, and translation tools, helping to remove digital barriers for a diverse audience.

Alongside its intuitive design, the Toolbar provides valuable usage insights, allowing Surrey to monitor engagement and understand their audience. These insights support the Club’s commitment to data-led decision making and continual improvement across its digital channels.

Elliott Rousen headshot
Quotation Marks

Our ambition to be the most inclusive and sustainable cricket club goes well beyond what happens here at the Kia Oval. Our website is often the first place people engage with us, which is why making it more accessible and welcoming is so important.

What stood out to us was the look and feel of the Recite Me Toolbar, alongside the breadth of features available. The ability to track usage and understand how our audience engages with the toolbar is incredibly valuable.

We’ve also been extremely pleased with the support from the Recite Me team. Their collaborative approach and shared focus on increasing awareness and usage of the toolbar is exactly the kind of partnership we value.

Elliott Rousen
Equity Diversity and Inclusion Lead

Recite Me Toolbar being used on a tablet
Recite Me Toolbar being used on a phone
Recite Me Toolbar being used on a laptop

Book a Toolbar Demo

Providing an inclusive experience online for all, contact Recite Me to book a demo

Features text-to-speech software that reads content aloud, a translation tool for over 100 languages, customisable font style, size, colour, and spacing.

Mock-up of the Recite Me Toolbar being used on the Surrey Cricket Club website.

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