Believing in Accessibility for All
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Great Western Railway (GWR)

Client Case Study
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Great Western Railway (GWR)

Great Western Railway (GWR) is a leading transport company operated by FirstGroup. It manages over 200 train stations and its trains call at over 270 stations. GWR operates long-distance intercity services along the Great Western main line between London and the South West England and South Wales. It also runs commuter and outer-suburban services from London Paddington to West London and the Thames Valley region plus regional services throughout the West of England to the South coast of England.

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Our Brief

GWR wanted to be sure that its website is fully accessible for all of its customers including disabled people and people who don’t speak English as a first language.

Recite Me toolbar solution. Audio, styling, reading, translation icons.

Our Solution

Recite Me is the perfect solution for making a website accessible to anyone. We added Recite Me to GWR’s website to help its customers to use the site and do what they need to do with ease. Recite Me gives GWR’s customers a more accessible service to buy tickets online for journeys and find the information they need e.g timetables, travel news updates, how to book assisted travel. No problems, no hassle. Just easy access to information and services.

Client Testimonial

"As a company, GWR understands how important access and inclusion is for all of our customers. And while it’s crucial to consider physical accessibility for our customers, it’s also essential to consider digital accessibility. Adding Recite Me means our website is now more accessible for the one in five people in the UK (13 million) who have a disability. It also means people who don’t speak English as their first language can now translate all the content into over 100 languages at the click of a button. Thanks to Recite Me, GWR is now confident that we are providing digital access and inclusion to all of our customers. We would definitely recommend Recite Me to anyone who wants to make their website more accessible to everyone. "

Kevin Jones, Digital Product Manager, GWR