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British Gas

British Gas is an energy and home services provider in the UK that serves over 12 million customers. To keep the whole of the UK supplied with essential utilities, British Gas employs nearly 30,000 people and there are always new opportunities coming up. 

British Gas put its customers at the heart of everything that they do, aiming to treat everyone fairly. 

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Desktop, mobile and tablet of British Gas website using the Rectie Me assistive toolbar
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Our Brief

Supporting customer vulnerability is extremely important to British Gas. As part of this, British Gas wanted to ensure all website users had access to their own utilities information and resources. This is to address digital inclusion and ensure that the 14.1 million people in the UK with a disability can access online content in a way that suits their individual needs. 

Our Solution

To enhance digital communication on its website, British Gas has implemented Recite Me assistive technology to support those with disabilities, learning difficulties, visual impairments, and those who speak English as a second language. By using Recite Me’s innovative accessibility software to create a more inclusive environment, British Gas customers are able to self-serve their accounts, and other website visitors can research products and services barrier-free. 

The Recite Me assistive toolbar provides a wide range of features to enable all users to fully customise their online journey to suit their specific individual needs. Features include a multi-language screen reader, fully customisable styling options, reading aids, and a translation tool with over 100 languages, including 35 text-to-speech voices

Laptop with British Gas website using the Recite Me toolbar
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  • “As the largest energy and services provider in Britain, it’s vital that our online customer support is accessible to all the diverse communities we serve around the country, which is why we are proud to launch the “Recite Me” accessibility toolbar on our website.”
  • Cecil Edey
  • Conduct and Consumer Vulnerability Manager, British Gas
Laptop with British Gas website using the Recite Me toolbar
Mobiles with British Gas website using the Recite Me toolbar
Tablet with British Gas website using the Recite Me toolbar
Laptop with British Gas website using the Recite Me toolbar
Mobiles with British Gas website using the Recite Me toolbar
Tablet with British Gas website using the Recite Me toolbar
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