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Promo Direct

Client Case Study
Promo Direct accessible website

Promo Direct

Promo Direct was founded in 1991 by Dave Sarro with the main goal of assisting organizations with boosting sales and improving brand visibility through promotional products and apparel. The company has always strived to provide a premium shopping experience, accompanied by smart marketing solutions. Promo Direct has won numerous national awards and is a leader within the promotional products industry.

Promo Direct logo
branding promotional  products

Our Brief

As one of America’s leading promotional product companies, Promo Direct wanted to address online barriers for people with disabilities. To ensure digital inclusion and to improve user experience they wanted to be able to offer accessibility and language support.

Recite Me toolbar solution. Audio, styling, reading, translation icons.

Our Solution

By installing the Recite Me web accessibility toolbar, they now provide an inclusive experience for 61 million adults in the United States living with a disability.

The toolbar enables every website visitor complete control to customize their own experience to suite their individual needs. Options include a text to speech reader, customizable styling tools, reading support features and a translation function with over 100 languages, including 37 text to speech voices.

Client Testimonial

"We believe that the internet should be available and accessible to everyone. We at Promo Direct are committed to delivering a website that is accessible to a wide range of audiences, regardless of their ability and circumstance. “Our website makes use of cutting-edge technologies that will make it accessible to anyone at any given time. With our efforts, we hope to build a future where nobody is left behind. "

Dave Sarro, CEO of Promo Direct