The Power of Online Inclusion for Marketers

“At UMSU, we’re deeply committed to listening to our student community, and their feedback is key in shaping our initiatives. Integrating the Recite Me accessibility tools into our website is a direct response to their needs and concerns. We’re proud to lead by example and set a standard for accessibility in higher education.”

Dee Jarrett,

Communications, Marketing & Events Manager, UMSU

“At UMSU, we’re deeply committed to listening to our student community, and their feedback is key in shaping our initiatives. Integrating the Recite Me accessibility tools into our website is a direct response to their needs and concerns. We’re proud to lead by example and set a standard for accessibility in higher education.”

Dee Jarrett,

Communications, Marketing & Events Manager, UMSU

"Here at Grey Matter Learning, we are committed to improving lives through learning. As a social care eLearning provider, we needed to ensure that our digital platform was accessible for all, so our learners could access our courses in a way that best suits their individual needs. The Recite Me assistive toolbar has helped us by providing a suite of tools to ensure that no information is gated, empowering people to learn in a way that suits them.”

Phil Hitchcox

Commercial Director, Grey Matter Learning

"Here at Grey Matter Learning, we are committed to improving lives through learning. As a social care eLearning provider, we needed to ensure that our digital platform was accessible for all, so our learners could access our courses in a way that best suits their individual needs. The Recite Me assistive toolbar has helped us by providing a suite of tools to ensure that no information is gated, empowering people to learn in a way that suits them.”

Phil Hitchcox

Commercial Director, Grey Matter Learning

“We implemented the Recite Me toolbar because ensuring our website is as accessible as possible is very important to us. As an NHS organisation, the information on our website can often be the gateway to accessing healthcare for many people in our communities. It is a way of empowering people to make informed decisions about their own health, so needs to be available and accessible to as many people as possible.”

Ben O’Connell

External Communications Manager, Northumbria Healthcare NHS Foundation Trust

“We implemented the Recite Me toolbar because ensuring our website is as accessible as possible is very important to us. As an NHS organisation, the information on our website can often be the gateway to accessing healthcare for many people in our communities. It is a way of empowering people to make informed decisions about their own health, so needs to be available and accessible to as many people as possible.”

Ben O’Connell

External Communications Manager, Northumbria Healthcare NHS Foundation Trust

“So many of us take being able to read a webpage for granted, but for 20% of the population, this may not be as easy due to the digital barriers they face. This could be due to a disability, learning difficulty, visual impairment or simply because they speak English as a second language. “Bne.com.au is now accessible for all and that’s exactly how it should be. Users should not have to pay for expensive software just to access something most of the population receives for free.” Rachel continued, “2023 is the ‘Year of Accessible Tourism in Queensland’. These new tools at bne.com.au will make it far easier for anyone travelling through Brisbane to experience Queensland. This allows us to create a welcoming environment before passengers even step foot into Brisbane Airport.”

Rachel Crowley

Executive General Manager of Communications and Public Affairs

“So many of us take being able to read a webpage for granted, but for 20% of the population, this may not be as easy due to the digital barriers they face. This could be due to a disability, learning difficulty, visual impairment or simply because they speak English as a second language. “Bne.com.au is now accessible for all and that’s exactly how it should be. Users should not have to pay for expensive software just to access something most of the population receives for free.” Rachel continued, “2023 is the ‘Year of Accessible Tourism in Queensland’. These new tools at bne.com.au will make it far easier for anyone travelling through Brisbane to experience Queensland. This allows us to create a welcoming environment before passengers even step foot into Brisbane Airport.”

Rachel Crowley

Executive General Manager of Communications and Public Affairs

“Accessibility is extremely important to us, and we’re committed to ensuring we help everyone online to view content in a way that works best for them.”

Fraser Thomas

Supervisor of Digital Communications Corporate Affairs at NHVR

“Accessibility is extremely important to us, and we’re committed to ensuring we help everyone online to view content in a way that works best for them.”

Fraser Thomas

Supervisor of Digital Communications Corporate Affairs at NHVR

“Our journey with Recite Me began with the 2020 ANU Disabilities Officer who was interested in making the ANUSA website as accessible as possible. As there are well over 10,000 undergraduate students at ANU, we love that the Recite Me toolbar has so many different functionalities to help make the website accessible and easy to use so that we can reach as many students as possible. In addition, the ability for students to translate pages of the website into different languages is a great plus.”

Kate Melhuish

Communications Officer, ANU Students’ Association

“Our journey with Recite Me began with the 2020 ANU Disabilities Officer who was interested in making the ANUSA website as accessible as possible. As there are well over 10,000 undergraduate students at ANU, we love that the Recite Me toolbar has so many different functionalities to help make the website accessible and easy to use so that we can reach as many students as possible. In addition, the ability for students to translate pages of the website into different languages is a great plus.”

Kate Melhuish

Communications Officer, ANU Students’ Association

“It's important to us at Utilita that our services are accessible to everyone, which is why we decided to implement the ‘Recite Me’ accessibility toolbar on our website. The toolbar has already made a huge difference to our customers, in the first month alone it helped over 1,000 users view our website in the best way for them.”

Lauren Sanders

Marketing Manager, Utilita

“It's important to us at Utilita that our services are accessible to everyone, which is why we decided to implement the ‘Recite Me’ accessibility toolbar on our website. The toolbar has already made a huge difference to our customers, in the first month alone it helped over 1,000 users view our website in the best way for them.”

Lauren Sanders

Marketing Manager, Utilita

"As a company, GWR understands how important access and inclusion are for all of our customers. And while it’s crucial to consider physical accessibility for our customers, it’s also essential to consider digital accessibility. Adding Recite Me means our website is now more accessible for the one in five people in the UK (13 million) who have a disability. It also means people who don’t speak English as their first language can now translate all the content into over 100 languages at the click of a button. Thanks to Recite Me, GWR is now confident that we are providing digital access and inclusion to all of our customers. We would definitely recommend Recite Me to anyone who wants to make their website more accessible to everyone. "

Kevin Jones

Digital Product Manager, GWR

"As a company, GWR understands how important access and inclusion are for all of our customers. And while it’s crucial to consider physical accessibility for our customers, it’s also essential to consider digital accessibility. Adding Recite Me means our website is now more accessible for the one in five people in the UK (13 million) who have a disability. It also means people who don’t speak English as their first language can now translate all the content into over 100 languages at the click of a button. Thanks to Recite Me, GWR is now confident that we are providing digital access and inclusion to all of our customers. We would definitely recommend Recite Me to anyone who wants to make their website more accessible to everyone. "

Kevin Jones

Digital Product Manager, GWR

“We are committed to making a visit to the Scottish Event Campus (SEC) an enjoyable experience for everyone and that includes using our websites. We recently launched the ability for users to purchase accessible tickets to our events online and once we discovered Recite Me, we felt it was a great addition to improve the functionality of our websites. We were very impressed with the Recite Me software and as well as accessibility tools, the language switcher allows our conference visitors from around the world to find the information they need.”

Ross Dempsey

Digital Marketing Manager, Scottish Event Campus

“We are committed to making a visit to the Scottish Event Campus (SEC) an enjoyable experience for everyone and that includes using our websites. We recently launched the ability for users to purchase accessible tickets to our events online and once we discovered Recite Me, we felt it was a great addition to improve the functionality of our websites. We were very impressed with the Recite Me software and as well as accessibility tools, the language switcher allows our conference visitors from around the world to find the information they need.”

Ross Dempsey

Digital Marketing Manager, Scottish Event Campus

“We are deeply aware of the inequalities that exist in our healthcare system in the UK and the fact that lifesaving vaccine uptake is lower in communities where language, economic and cultural differences exist. We believe everyone should be able to access our information and services barrier-free and Recite simply helps us deliver this in a way that is straightforward for the user and, for a charity that doesn’t receive government funding, in a cost-effective manner.”

David Clifford

Digital Marketing Manager, Meningitis Now

“We are deeply aware of the inequalities that exist in our healthcare system in the UK and the fact that lifesaving vaccine uptake is lower in communities where language, economic and cultural differences exist. We believe everyone should be able to access our information and services barrier-free and Recite simply helps us deliver this in a way that is straightforward for the user and, for a charity that doesn’t receive government funding, in a cost-effective manner.”

David Clifford

Digital Marketing Manager, Meningitis Now

“Our name is something we truly believe in. When we say, ‘Everyone Active’, we really do mean everyone. Fitness and activity should be open to all and we are dedicated to removing barriers and making it more accessible wherever we can – whether that’s in our centres or on our website. Working with Recite Me to make our website even more accessible was a win-win decision for everyone.”

Erin Flower

Group Marketing Manager, Everyone Active

“Our name is something we truly believe in. When we say, ‘Everyone Active’, we really do mean everyone. Fitness and activity should be open to all and we are dedicated to removing barriers and making it more accessible wherever we can – whether that’s in our centres or on our website. Working with Recite Me to make our website even more accessible was a win-win decision for everyone.”

Erin Flower

Group Marketing Manager, Everyone Active

"As the leading charity for people severely affected by mental illness, we know only too well the barriers that our supporters face. Deploying Recite Me on our digital platforms further strengthens our commitment to ensuring that everyone gets the help they need when they need it."

Peer Quaide

Digital Manager, Rethink Mental Illness

"As the leading charity for people severely affected by mental illness, we know only too well the barriers that our supporters face. Deploying Recite Me on our digital platforms further strengthens our commitment to ensuring that everyone gets the help they need when they need it."

Peer Quaide

Digital Manager, Rethink Mental Illness

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Why Should Digital Inclusion be a Priority for Marketers?

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Marketing

Why Should Digital Inclusion be a Priority for Marketers?

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