{"id":9289,"date":"2021-07-15T11:38:29","date_gmt":"2021-07-15T11:38:29","guid":{"rendered":""},"modified":"2024-09-26T16:04:41","modified_gmt":"2024-09-26T15:04:41","slug":"web-accessibility-in-the-industrial-sector","status":"publish","type":"post","link":"https:\/\/reciteme.com\/us\/news\/web-accessibility-in-the-industrial-sector\/","title":{"rendered":"Web Accessibility in the Industrial Sector"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"9289\" class=\"elementor elementor-9289\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b8afe21 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b8afe21\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1b2f3ea\" data-id=\"1b2f3ea\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0761f74 elementor-widget elementor-widget-text-editor\" data-id=\"0761f74\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p dir=\"ltr\">Construction, engineering, manufacturing, and oil &amp; gas are perhaps not typically sectors you think of as high priority for web accessibility software.<\/p><p dir=\"ltr\">But you&#8217;d be wrong.<\/p><p dir=\"ltr\">Over the last decade, the industrial sector has experienced rapid growth and development due to the introduction of new technologies. Gone are the days of on-site offices covered in paperwork. Cloud-based progress reports, sign-offs, and document storage coupled with automated workflow software have significantly propelled the industrial sector forward.<\/p><p dir=\"ltr\">And now it&#8217;s time to tackle online inclusion.<\/p><div><h2>Why Does the Industrial Sector Need to be Inclusive?<\/h2><p dir=\"ltr\">The main reasons to provide inclusive website journeys are to:<\/p><ul><li><p dir=\"ltr\">Ensure the broadest possible audience of consumers<\/p><\/li><li><p dir=\"ltr\">Maximise customer spending<\/p><\/li><li><p dir=\"ltr\">Ensure that recruitment processes are comprehensive enough to attract the best potential candidates<\/p><\/li><\/ul><h3>Information and Services<\/h3><p dir=\"ltr\">A recent article by <a href=\"https:\/\/www.forbes.com\/sites\/sap\/2021\/06\/03\/three-trends-driving-change-for-industrial-manufacturers-in-2021\/?sh=328aed2024b5\">Forbes Magazine<\/a> identified customer demand for personalization as one of the key trends driving the industrial sector. Great products and services are no longer enough. Consumers also expect exceptional customer service and customized solutions throughout the entire buyer journey. The article also called for more technology and servitisation to improve operational efficiency and develop new business models.<\/p><p dir=\"ltr\">Nearly one in five people have some form of disability that could affect their capacity to access information online. Data from the <a href=\"http:\/\/www.clickawaypound.com\/downloads\/cap19final0502.pdf\">Click Away Pound Survey <\/a>shows that:<\/p><ul><li><p dir=\"ltr\">70% of people with access needs click away from inaccessible websites<\/p><\/li><li><p dir=\"ltr\">83% limit their shopping to sites that they know are accessible<\/p><\/li><li><p dir=\"ltr\">86% choose to pay more for products from accessible websites than purchase from websites that are harder to use.<\/p><\/li><li><p dir=\"ltr\">Only 8% of users with access needs will contact the site owner about accessibility barriers they experience.<\/p><\/li><\/ul><p dir=\"ltr\"><img decoding=\"async\" style=\"width: 100%\" src=\"https:\/\/reciteme.com\/wp-content\/ckeditor\/Industry_Blog_1.png\" alt=\"70% of people with access needs click away from inaccessible websites\" \/><\/p><\/div><div><p dir=\"ltr\">This puts the onus on businesses to identify the needs of their online consumers and adapt to meet them.<\/p><h3>Employment<\/h3><p dir=\"ltr\">Without sufficient accessibility measures, companies across all industries struggle to reach and onboard employees from the widest pool of talent. In this respect, businesses focusing on construction and engineering, etc., are in the same position as every other organization.<\/p><p dir=\"ltr\">Historically, people with disabilities have either been exempted from work or asked to make adjustments themselves, rather than businesses making accommodations for diversity. This attitude has been particularly predominant in this sector, as employers tended to imagine people with impairments and injuries were simply not suited to industrial roles.<\/p><p dir=\"ltr\">Thankfully, this kind of stigma is fast becoming a thing of the past. To discover and attract a wider pool of talent, unearth great people, and discover unique skill sets, businesses need to ensure their digital landscape is one where anyone can access information and apply for their perfect job online.<\/p><blockquote><p dir=\"ltr\">&#8220;Our ambition is to be the best place to work and the best builder in the UK. That means having a company that represents the people of Britain, without exception. I am proud to deliver this inclusive project as it represents our dedication to ensuring we hire great talent from diverse backgrounds and abilities.&#8221; &#8220;<\/p><p dir=\"ltr\"><strong>Nadeem Mirza, Head of Resourcing &amp; Talent Acquisition, Sir Robert McAlpine<\/strong><\/p><div>\u00a0<\/div><\/blockquote><div><h4>Leaders in Their Field<\/h4><p dir=\"ltr\">It&#8217;s key to remember that not all disabilities are visible. Hidden disabilities like cognitive and neurological disorders, visual impairments, learning difficulties, and language barriers can all impact web accessibility. Here are just a few examples of the type of industry leaders non-accessible employers could be missing out on:<\/p><p dir=\"ltr\"><a href=\"https:\/\/assets.ctfassets.net\/p0qf7j048i0q\/3YTq1v8IwCv6X7thbKrqtw\/63f1a5d61e1bdeef40b5392e14a47494\/STEM_Stars_Who_Learn_and_Think_Differently_Understood.pdf\">Dean Kamen<\/a> \u2013 Dean describes himself as a &#8220;very slow learner&#8221; due to his dyslexia. But he has over 400 patents to his name and is credited with inventing the Segway.<\/p><p dir=\"ltr\"><a href=\"https:\/\/www.understood.org\/articles\/en\/uconn-professor-works-to-engineer-adhd-success\">Arash Zaghi<\/a> \u2013 Arash is an associate professor with ADHD. He&#8217;s also a world-renowned expert in bridge design and earthquake engineering.<\/p><p dir=\"ltr\"><a href=\"https:\/\/www.understood.org\/articles\/en\/5-questions-with-peter-flom-statistician-with-a-nonverbal-learning-disability\">Peter Flom<\/a> \u2013 Struggling with a nonverbal learning disability didn&#8217;t stop Peter from becoming a statistician, author, and valued board member.<\/p><h4>Just think\u2026<\/h4><p dir=\"ltr\">Your next superstar engineer could be out there, but they can&#8217;t read your online job ad.<\/p><p dir=\"ltr\">The next big name in design and innovation could be on your team, but they can\u2019t navigate your website to apply.<\/p><p dir=\"ltr\">Your perfect-fit analyst is currently looking for a job, but the application forms on your website aren&#8217;t accessible to them.<\/p><h2>What are Companies Doing to Help?<\/h2><p dir=\"ltr\">It&#8217;s more important than ever that everyone can understand online information, and we&#8217;re happy to see that many industrial firms are embracing assistive technology as a way of providing more inclusive customer journeys and recruitment processes.<\/p><p dir=\"ltr\">We are proud to work with numerous organizations in the sector, including several industry leaders in construction and engineering. Our client list includes:<\/p><ul><li><p dir=\"ltr\"><a href=\"https:\/\/careers.snclavalin.com\/latest-news\/2020-10\/valuing-our-candidates-diversity-with-recite-me\">SNC Lavalin<\/a><\/p><\/li><li><p dir=\"ltr\">MACE Group<\/p><\/li><li><p dir=\"ltr\">The British Land Company Plc<\/p><\/li><li><p dir=\"ltr\">Sir Robert McAlpine<\/p><\/li><li><p dir=\"ltr\">Anglian Building Products<\/p><\/li><\/ul><div><img decoding=\"async\" style=\"width: 100%\" src=\"https:\/\/reciteme.com\/wp-content\/ckeditor\/website\/Industry_Logos.png\" alt=\"Industry logos\" \/><\/div><div><blockquote><p dir=\"ltr\">&#8220;Recite Me goes to the very heart of our values. It&#8217;s helping us build a diverse, inclusive environment where we respect, understand, and value different people \u2013 starting with how we recruit them. &#8220;<\/p><p dir=\"ltr\"><strong>Victoria Jones, Head of Recruitment UK &amp; Europe, SNC Lavalin<\/strong><\/p><\/blockquote><h2>How Recite Me Works<\/h2><p dir=\"ltr\">Over 1 billion people have a physical, visual, auditory, cognitive, or neurological disability which means they cannot access or process information online the same way as other people. They may struggle with:<\/p><ul><li><p dir=\"ltr\">Focusing on relevant sections of text<\/p><\/li><li><p dir=\"ltr\">The font, text size, or spacing of the text<\/p><\/li><li><p dir=\"ltr\">Poor color contrasts between the background and foreground<\/p><\/li><li><p dir=\"ltr\">Distractions presented by graphics and image carousels<\/p><\/li><li><p dir=\"ltr\">Web copy that&#8217;s not in their first language<\/p><\/li><\/ul><p dir=\"ltr\">With Recite Me assistive software installed on a website, these access barriers can be broken down. Users can make single or multiple adjustments to accommodate a broad range of customization needs, such as:<\/p><ul><li><p dir=\"ltr\">Changing font size, type, and color<\/p><\/li><li><p dir=\"ltr\">Altering background and foreground contrasts<\/p><\/li><li><p dir=\"ltr\">Accessing content as an audio file<\/p><\/li><li><p dir=\"ltr\">Choosing from 100 different on-screen languages and 35 text-to-speech languages<\/p><\/li><li><p dir=\"ltr\">Utilizing the screen mask, dictionary, and built-in thesaurus<\/p><\/li><li><p dir=\"ltr\">Stripping away graphics and page clutter by selecting the &#8216;text only&#8217; mode<\/p><\/li><\/ul><blockquote><p dir=\"ltr\">&#8220;We wanted a one-stop option for ensuring our website is accessible to as many people as possible. Now, when engineers and professionals in the sector visit EqualEngineers&#8217; website, they can choose whichever accessibility options they need.&#8221;<\/p><p dir=\"ltr\"><strong>Mark McBride-Wright, Founder, EqualEngineers<\/strong><\/p><\/blockquote><p dir=\"ltr\">Furthermore, here at Recite Me we have our very own <a href=\"https:\/\/reciteme.com\/product\/website-accessibility-scanner\/\">page accessibility checker<\/a> that can be used to <a href=\"https:\/\/reciteme.com\/news\/how-to-make-a-website-accessible\/\">improve your websites accessibility<\/a>.<\/p><div><h2>Sector Data<\/h2><p dir=\"ltr\">Every month, our toolbar makes thousands of website pages accessible. Our industrial sector data from last month shows that:<\/p><ul><li><p dir=\"ltr\">The Recite Me <a href=\"https:\/\/reciteme.com\/us\/product\/accessibility-plugin\/\">accessibility plugin<\/a> was launched over 5000 times<\/p><\/li><li><p dir=\"ltr\">Over 16,450 industry web pages were viewed using the toolbar<\/p><\/li><li><p dir=\"ltr\">On average, Recite Me users viewed 3.2 pages of an accessible website per visit, above the internet average of just 2.5 pages per visit.<\/p><\/li><li><p dir=\"ltr\">Nearly 50,000 individual styling changes were made by users accessing industry sector sites.<\/p><\/li><\/ul><p dir=\"ltr\"><img decoding=\"async\" style=\"width: 100%\" src=\"https:\/\/reciteme.com\/wp-content\/ckeditor\/website\/Industry_Stats.png\" alt=\"Nearly 50,000 individual styling changes were made by users accessing industry sector sites\" \/><\/p><\/div><h2>Find Out More<\/h2><p dir=\"ltr\">The industries of construction, engineering, and manufacturing are moving forward with inclusion for all. To support a diverse range of website visitors looking for employment, project updates, or company information, accessibility support is needed.<\/p><p dir=\"ltr\">Over 3,500 businesses already use Recite Me to provide prospective customers and employees with an inclusive online experience.<\/p><p dir=\"ltr\">To learn more, <a href=\"https:\/\/reciteme.com\/contact\">contact our team<\/a> today or <a href=\"https:\/\/reciteme.com\/demo\">book a live demonstration<\/a> of our <a href=\"https:\/\/reciteme.com\/us\/product\/assistive-toolbar\/\">web accessibility toolbar<\/a>. You can also try our <a href=\"https:\/\/reciteme.com\/product\/website-accessibility-checker\/\">WCAG 2.1 Checker<\/a> for free today with Recite Me.<\/p><p>Articles Sources: <a href=\"https:\/\/www.forbes.com\/sites\/sap\/2021\/06\/03\/three-trends-driving-change-for-industrial-manufacturers-in-2021\/?sh=328aed2024b5\">Forbes<\/a>, <a href=\"http:\/\/www.clickawaypound.com\/downloads\/cap19final0502.pdf\">Click Away Pound<\/a>, <a href=\"https:\/\/www.understood.org\/articles\/en\/uconn-professor-works-to-engineer-adhd-success\">Understood<\/a>, <a href=\"https:\/\/assets.ctfassets.net\/p0qf7j048i0q\/3YTq1v8IwCv6X7thbKrqtw\/63f1a5d61e1bdeef40b5392e14a47494\/STEM_Stars_Who_Learn_and_Think_Differently_Understood.pdf\">Stem Stars<\/a>, <a href=\"https:\/\/www.who.int\/disabilities\/world_report\/2011\/report.pdf\">WHO<\/a><\/p><\/div><\/div><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Over the last decade, the industrial sector has experienced rapid growth and development due to the introduction of new technologies. And now it&#8217;s time to tackle online inclusion.<\/p>\n","protected":false},"author":9,"featured_media":8718,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[107],"tags":[148],"departments":[95,92,94],"type_tag":[124],"flag":[],"class_list":["post-9289","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-construction","departments-diversity","departments-hr","departments-marketing","type_tag-articles"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Web Accessibility in the Industrial Sector | News | Recite Me<\/title>\n<meta name=\"description\" content=\"Over the last decade, the industrial sector has experienced rapid growth and development due to the introduction of new technologies. 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