{"id":28077,"date":"2023-11-21T14:00:00","date_gmt":"2023-11-21T14:00:00","guid":{"rendered":"https:\/\/reciteme.com\/us\/?p=28077"},"modified":"2024-10-04T14:21:08","modified_gmt":"2024-10-04T13:21:08","slug":"is-your-website-ready-for-black-friday-and-cyber-monday","status":"publish","type":"post","link":"https:\/\/reciteme.com\/us\/news\/is-your-website-ready-for-black-friday-and-cyber-monday\/","title":{"rendered":"Is Your Website Ready for Black Friday and Cyber Monday?"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"28077\" class=\"elementor elementor-28077\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-728c733 disable-default elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"728c733\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-656b4f0\" data-id=\"656b4f0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-815f972 elementor-widget elementor-widget-text-editor\" data-id=\"815f972\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Online retailers heavily rely on technology, employing sophisticated software like inventory management, order management, and shipping management systems to optimize their operations and maximize revenue.<\/p><p>However, amidst the focus on backend processes, the crucial aspect of accessibility on the sales website itself is often overlooked. This is a significant oversight, as neglecting this vital element can result in missed opportunities and considerable revenue losses. <br \/><br \/>Hoping for a big old bottom-line boost this Black Friday, but not sure whether your website is ready? Don\u2019t panic. You still have time to make the essential updates if you take speedy action. Here\u2019s everything you need to know. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-85e6bb4 disable-default elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"85e6bb4\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-d1fd17e\" data-id=\"d1fd17e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-310cc0c elementor-widget elementor-widget-text-editor\" data-id=\"310cc0c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2 data-pm-slice=\"1 1 []\">The Rise of Online Shopping<\/h2><p>In recent years, mobile devices have become an extension of our daily lives and have significantly influenced the way we shop. Sure, the restrictions during the COVID-19 years made online sales a necessity. But that was by no means the root cause. Rather, the pandemic merely acted as a catalyst for an already prevalent shift towards shopping online.<br \/><br \/>So, what other factors have driven the rise in online shopping? Here are some of the front runners:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-c2d1fa4\" data-id=\"c2d1fa4\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-504af34 elementor-widget elementor-widget-image\" data-id=\"504af34\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"493\" src=\"https:\/\/reciteme.com\/us\/wp-content\/uploads\/sites\/2\/2023\/09\/Ecommerce-Illustration-1024x631.png\" class=\"attachment-large size-large wp-image-26492\" alt=\"An illustration of a woman sitting on a chair shopping on her phone.\" srcset=\"https:\/\/reciteme.com\/us\/wp-content\/uploads\/sites\/2\/2023\/09\/Ecommerce-Illustration-1024x631.png 1024w, https:\/\/reciteme.com\/us\/wp-content\/uploads\/sites\/2\/2023\/09\/Ecommerce-Illustration-300x185.png 300w, https:\/\/reciteme.com\/us\/wp-content\/uploads\/sites\/2\/2023\/09\/Ecommerce-Illustration-768x473.png 768w, https:\/\/reciteme.com\/us\/wp-content\/uploads\/sites\/2\/2023\/09\/Ecommerce-Illustration-1536x946.png 1536w, https:\/\/reciteme.com\/us\/wp-content\/uploads\/sites\/2\/2023\/09\/Ecommerce-Illustration-2048x1262.png 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1e8f8df disable-default elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1e8f8df\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a946288\" data-id=\"a946288\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-83b0ee6 elementor-widget elementor-widget-text-editor\" data-id=\"83b0ee6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li><strong>24\/7 shopping &#8211; <\/strong>Online shopping fits better into people\u2019s busy lives because they\u2019re not restricted by 9-to-5 hours.<\/li><li><strong>Shopping on the go<\/strong> &#8211; Visiting physical stores takes time, whereas online shopping can easily fit into a coffee break or commute.<\/li><li><strong>Easy price comparisons <\/strong>&#8211; Getting the best deal is easier online as consumers can flick between competitor websites quickly.<\/li><li><strong>Special deals<\/strong> &#8211; Many retailers offer \u2018online only\u2019 sales to attract new customers and clear stock.<\/li><li><strong>More choice<\/strong> &#8211; Warehouses can store a much more extensive range of stock than high-street retailers can showcase in their storefronts.<\/li><li><strong>Free shipping<\/strong> &#8211; Many online retailers offer free shipping above a certain amount, saving consumers transport and parking fees, etc.<\/li><li><strong>Global products<\/strong> &#8211; Online shoppers can access products from all over the world and have them delivered to their door.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3c3e1a1 disable-default elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3c3e1a1\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5b78740\" data-id=\"5b78740\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-55d05c6 elementor-widget elementor-widget-text-editor\" data-id=\"55d05c6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>What\u2019s the Big Deal About Black Friday and Cyber Monday?<\/h2><p>The weekend sales serve as a strategic and cost-effective opportunity for Americans to get ahead on their Christmas shopping. Unsurprisingly, a substantial number of shoppers leverage these mega-sale events to plan and secure gifts for the upcoming holiday season. So, retailers who aren\u2019t adequately prepared stand to lose out big time. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7486718 disable-default elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7486718\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5dd73c5\" data-id=\"5dd73c5\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1a9adc6 elementor-widget elementor-widget-text-editor\" data-id=\"1a9adc6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>Unwrapping the Numbers on the Black Friday and Cyber Monday Shopping Frenzy<\/h2>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c3c3062 disable-default elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c3c3062\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-c6e5615\" data-id=\"c6e5615\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9ac9b93 elementor-widget elementor-widget-text-editor\" data-id=\"9ac9b93\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div><p style=\"font-family: Lexend, sans-serif;font-weight: 300;letter-spacing: 0.3px\">Despite the opportunities for shoppers to return to physical stores after the COVID-19-induced restrictions, online shopping still dominates. Black Friday spending last year reached $9.12 billion, 2.3% more than in 2021 (Adobe).<\/p><p style=\"font-family: Lexend, sans-serif;font-weight: 300;letter-spacing: 0.3px\">Let\u2019s dig into a few more stats that demonstrate how important it is for businesses to have a robust online presence over the Black Friday\/Cyber Monday weekend:<\/p><\/div><ul><li>Over 80% of people take part in shopping during Black Friday and Cyber Monday sales events (Tidio).<\/li><li>25% of Americans shop online because they think they\u2019ll find better Black Friday deals (DriveResearch).<\/li><li>The average American plans to spend $500 between Black Friday and Cyber Monday (Exploding Topics).<\/li><li>The average Shopify order over the Black Friday\/Cyber Monday weekend is $102.10 (Shopify).<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-cdc0312\" data-id=\"cdc0312\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2c13d4f elementor-widget elementor-widget-image\" data-id=\"2c13d4f\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"768\" height=\"723\" src=\"https:\/\/reciteme.com\/us\/wp-content\/uploads\/sites\/2\/2023\/11\/Black-Friday-image-768x723.png\" class=\"attachment-medium_large size-medium_large wp-image-28172\" alt=\"Black Friday shopping image\" srcset=\"https:\/\/reciteme.com\/us\/wp-content\/uploads\/sites\/2\/2023\/11\/Black-Friday-image-768x723.png 768w, https:\/\/reciteme.com\/us\/wp-content\/uploads\/sites\/2\/2023\/11\/Black-Friday-image-300x282.png 300w, https:\/\/reciteme.com\/us\/wp-content\/uploads\/sites\/2\/2023\/11\/Black-Friday-image-1024x963.png 1024w, https:\/\/reciteme.com\/us\/wp-content\/uploads\/sites\/2\/2023\/11\/Black-Friday-image.png 1503w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-953d61a disable-default elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"953d61a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d3a11ea\" data-id=\"d3a11ea\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-872a4b8 elementor-widget elementor-widget-text-editor\" data-id=\"872a4b8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>Barriers to Accessible Online Shopping Experiences<\/h2><p>Online access barriers occur whenever an element of a website\u2019s design or presentation makes it difficult to read online content and make transactions with confidence. Some classic examples that we commonly spot on retail websites include:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7d655cd disable-default elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7d655cd\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8a25cc9\" data-id=\"8a25cc9\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f9c4cc1 elementor-widget elementor-widget-text-editor\" data-id=\"f9c4cc1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li>Unresponsive website designs that pose challenges for users with varying devices and screen sizes.<\/li><li>Poorly designed navigation systems that complicate the browsing experience for individuals with motor disabilities.<\/li><li>Lack of keyboard navigation, making it impossible to move through sales, item links, and purchase forms using only the TAB key.<\/li><li>Inadequate <a href=\"https:\/\/reciteme.com\/us\/news\/how-to-write-image-alt-text-for-accessibility\/\">alt text for images<\/a>, hindering understanding for those using <a href=\"https:\/\/reciteme.com\/us\/news\/screen-reader-accessibility\/\">screen readers<\/a>.<\/li><li>Insufficient color contrast on swatches, making it challenging for <a href=\"https:\/\/reciteme.com\/us\/news\/assistive-technology-for-the-blind-and-visually-impaired\/\">visually impaired customers<\/a> to differentiate between options on color picker charts based on visuals alone.<\/li><li>The presence of sales deadline countdown timers, which can put unwanted pressure on those scanning for the perfect item rather than letting them shop at their own pace.<\/li><li>Failure to provide text prompts on order errors (most websites simply show a red box outline), meaning many shoppers don\u2019t know what to fix to amend their order and complete a purchase.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-19fa12c disable-default elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"19fa12c\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-de820cf\" data-id=\"de820cf\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7a8a4d7 elementor-widget elementor-widget-text-editor\" data-id=\"7a8a4d7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>3 Vital Steps to Make Your Website Ready for The Sales Weekend and Beyond<\/h2><p>Ultimately, technology that benefits people with disabilities helps all consumers, and upping your game on inclusion is not as scary, complicated, or costly as you may think. Here are the first few steps to get you started.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-932665a disable-default elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"932665a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f458a60\" data-id=\"f458a60\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-24a2ba8 elementor-widget elementor-widget-text-editor\" data-id=\"24a2ba8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>1. Familiarize Yourself with Essential Compliance Criteria<\/h3><p>It\u2019s impossible to improve if you don\u2019t know what you\u2019re doing wrong. But there\u2019s so much accessibility information out there, knowing where to begin can be tricky. Your primary sources of guidance are:<\/p><ul><li><strong>The <a href=\"https:\/\/reciteme.com\/us\/news\/understanding-the-web-content-accessibility-guidelines-wcag\/\">Web Content Accessibility Guidelines (WCAG)<\/a>\u00a0<\/strong>&#8211; WCAG are internationally recognized, with WCAG 2.1 Level AA typically being the benchmark criteria for \u2018<a href=\"https:\/\/reciteme.com\/us\/news\/how-to-make-your-website-inclusive-a-webmasters-guide\/\">making a website accessible<\/a>\u2019.\u00a0<\/li><li><strong>National and regional legislation<\/strong> &#8211; It is illegal to treat people with disabilities less favorably, so ensuring your policies align with the <a href=\"https:\/\/reciteme.com\/us\/news\/ada-web-accessibility-law\/\">Americans with Disabilities Act<\/a> and any additional regional legislation is essential.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-99e851a disable-default elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"99e851a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2046ab5\" data-id=\"2046ab5\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e20ba10 elementor-widget elementor-widget-text-editor\" data-id=\"e20ba10\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>2. Update Your Website Design<\/h3><p>Any modern-day developer worth their salt should be able to guide you on the principles of an accessible website design. In between developers or not sure where to start? You can find out more in our handy guide for webmasters. However, the \u2018must have\u2019 accessibility features to ensure inclusive online shopping journeys include:<\/p><ul><li>An accessibility-optimized content management system.<\/li><li>Properly structured content.<\/li><li>Alternative text on images.<\/li><li>Descriptive names on links.<\/li><li>Captions and transcripts for audio and video content.<\/li><li>Sufficient color contrast<\/li><li>Clear and consistent navigation &#8211; including <a href=\"https:\/\/reciteme.com\/us\/news\/keyboard-accessibility\/\">keyboard-only navigation<\/a>.\u00a0<\/li><li>Accessible forms and downloads.<\/li><li>Responsiveness across a range of devices (mobile, tablet, PC).<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-de6c666 disable-default elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"de6c666\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-25542fe\" data-id=\"25542fe\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f7e98c1 elementor-widget elementor-widget-text-editor\" data-id=\"f7e98c1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>3. Test Your Site with the Leading Accessibility Tools<\/h3><p>At Recite Me, we understand that your e-commerce website is constantly changing as products are updated, edited, and removed. That\u2019s why we\u2019ve developed a suite of dedicated accessibility tools to help you navigate the process and make life easier for both you and your customers.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-562fb40 disable-default elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"562fb40\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-c0073cd\" data-id=\"c0073cd\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-22318b6 elementor-widget elementor-widget-image\" data-id=\"22318b6\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"800\" height=\"562\" src=\"https:\/\/reciteme.com\/us\/wp-content\/uploads\/sites\/2\/2023\/11\/Checker-image-1.png\" class=\"attachment-large size-large wp-image-28175\" alt=\"Checker image\" srcset=\"https:\/\/reciteme.com\/us\/wp-content\/uploads\/sites\/2\/2023\/11\/Checker-image-1.png 1008w, https:\/\/reciteme.com\/us\/wp-content\/uploads\/sites\/2\/2023\/11\/Checker-image-1-300x211.png 300w, https:\/\/reciteme.com\/us\/wp-content\/uploads\/sites\/2\/2023\/11\/Checker-image-1-768x539.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-99e3c0f\" data-id=\"99e3c0f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e573b4b elementor-widget elementor-widget-text-editor\" data-id=\"e573b4b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h4>The Recite Me Website Accessibility Checker<\/h4><p><strong><a href=\"https:\/\/reciteme.com\/us\/product\/website-accessibility-checker\/\">The Recite Me Accessibility Checker<\/a><\/strong> audits back-end and front-end web development processes by running 396 separate compliance scans in line with WCAG 2.1 and breaking down the issues you should be working to fix.The methodology follows a simple four-step process to help you increase your accessibility score:<\/p><ul><li>Step 1: Scan Your Domains<\/li><li>Step 2: Identify Accessibility Issues<\/li><li>Step 3: Fix Accessibility Errors<\/li><li>Step 4: Track Your Progress<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ba618ee disable-default elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ba618ee\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-5652526\" data-id=\"5652526\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-966368f elementor-widget elementor-widget-text-editor\" data-id=\"966368f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h4>The Recite Me Toolbar<\/h4><p><a href=\"https:\/\/reciteme.com\/us\/product\/assistive-toolbar\/\"><strong>The Recite Me Toolbar<\/strong><\/a> promotes inclusivity by allowing end users with sight loss, cognitive impairments, learning difficulties, physical disabilities, and varying linguistic needs to access your website per their individual needs and preferences. Shoppers can:<\/p><ul><li>Personalize font size, type, and color options.<\/li><li>Choose the exact color contrast between the text and background.<\/li><li>Utilize the mask screen tool, which isolates parts of the page to help with focus.<\/li><li>Use the ruler tool to make reading easier.<\/li><li>Download content as an audio file as an alternative to reading.<\/li><li>Convert page content into over 100 different on-screen languages.<\/li><li>Have the page read aloud in a choice of 65 different languages.<\/li><li>Customize PDF documents and have them read aloud or translated.<\/li><li>Zoom in on any part of a webpage.<\/li><li>Use the built-in spell-checker and a fully integrated dictionary and thesaurus.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-72b46ce elementor-widget elementor-widget-spacer\" data-id=\"72b46ce\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-f0343a6\" data-id=\"f0343a6\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3e3de4b elementor-widget elementor-widget-spacer\" data-id=\"3e3de4b\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e0f1965 elementor-widget elementor-widget-image\" data-id=\"e0f1965\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"732\" src=\"https:\/\/reciteme.com\/us\/wp-content\/uploads\/sites\/2\/2023\/11\/Toolbar-image.png\" class=\"attachment-large size-large wp-image-28174\" alt=\"Toolbar image\" srcset=\"https:\/\/reciteme.com\/us\/wp-content\/uploads\/sites\/2\/2023\/11\/Toolbar-image.png 822w, https:\/\/reciteme.com\/us\/wp-content\/uploads\/sites\/2\/2023\/11\/Toolbar-image-300x274.png 300w, https:\/\/reciteme.com\/us\/wp-content\/uploads\/sites\/2\/2023\/11\/Toolbar-image-768x703.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3f25a85 disable-default elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3f25a85\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e5ed8b2\" data-id=\"e5ed8b2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7fe2274 disable-default elementor-widget elementor-widget-spacer\" data-id=\"7fe2274\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ccde745 disable-default elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ccde745\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9e8a0d9\" data-id=\"9e8a0d9\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ae8d11f disable-default elementor-widget elementor-widget-spacer\" data-id=\"ae8d11f\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-146619e disable-default elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"146619e\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-d1e09a4\" data-id=\"d1e09a4\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0dca219 elementor-widget elementor-widget-text-editor\" data-id=\"0dca219\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>Get Started Today!<\/h2><p>Join the thousands of websites already using Recite Me technology to provide more equitable online shopping experiences. Get started on your inclusion strategy today by working through the following action points:<\/p><ol><li><a href=\"https:\/\/reciteme.com\/us\/contact\"><strong>Contact our team<\/strong><\/a> for more advice about WCAG standards, accessibility legislation, and best practices for your e-commerce or online retail website.<\/li><li><a href=\"https:\/\/reciteme.com\/us\/free-accessibility-check\/\"><strong>Run a free check<\/strong><\/a> of your website for WCAG 2.1 AA compliance.\u00a0<\/li><li><a href=\"https:\/\/reciteme.com\/us\/#\"><strong>Try our toolbar<\/strong><\/a> or <a href=\"https:\/\/reciteme.com\/us\/demo\/\"><strong>schedule a free demonstration<\/strong><\/a> to see the difference our technology can make for your shoppers. \u00a0<\/li><\/ol>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-bbc44f1\" data-id=\"bbc44f1\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-05f7910 elementor-widget elementor-widget-image\" data-id=\"05f7910\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"300\" src=\"https:\/\/reciteme.com\/us\/wp-content\/uploads\/sites\/2\/2024\/08\/Rocket-CTA-icon-300x300.png\" class=\"attachment-medium size-medium wp-image-35219\" alt=\"\" srcset=\"https:\/\/reciteme.com\/us\/wp-content\/uploads\/sites\/2\/2024\/08\/Rocket-CTA-icon-300x300.png 300w, https:\/\/reciteme.com\/us\/wp-content\/uploads\/sites\/2\/2024\/08\/Rocket-CTA-icon-150x150.png 150w, https:\/\/reciteme.com\/us\/wp-content\/uploads\/sites\/2\/2024\/08\/Rocket-CTA-icon.png 730w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-975742f disable-default elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"975742f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-da509b4\" data-id=\"da509b4\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bb23ede disable-default elementor-widget elementor-widget-spacer\" data-id=\"bb23ede\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>As Black Friday and Cyber Monday approach, is your online store and website ready for the influx of shoppers? Don\u2019t panic. You still have time to make the essential updates if you take speedy action. <\/p>\n","protected":false},"author":13,"featured_media":28179,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[107],"tags":[145],"departments":[157],"type_tag":[124],"flag":[],"class_list":["post-28077","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-retail-e-commerce","departments-all-job-titles","type_tag-articles"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Is Your Website Ready for Black Friday and Cyber Monday?<\/title>\n<meta name=\"description\" content=\"As Black Friday and Cyber Monday approach, is your online store and website ready for the influx of shoppers? Don\u2019t panic. 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