{"id":26398,"date":"2023-09-06T15:15:50","date_gmt":"2023-09-06T14:15:50","guid":{"rendered":"https:\/\/reciteme.com\/us\/?p=26398"},"modified":"2023-10-25T12:56:11","modified_gmt":"2023-10-25T11:56:11","slug":"website-accessibility-in-e-commerce-success","status":"publish","type":"post","link":"https:\/\/reciteme.com\/us\/news\/website-accessibility-in-e-commerce-success\/","title":{"rendered":"The Vital Role of Website Accessibility in E-commerce Success"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"26398\" class=\"elementor elementor-26398\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-728c733 disable-default elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"728c733\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-656b4f0\" data-id=\"656b4f0\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-815f972 elementor-widget elementor-widget-text-editor\" data-id=\"815f972\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Over the last decade, the world of commerce has migrated from brick-and-mortar stores to the vast landscape of the internet. E-commerce and online retail stores have become the epicenter of consumer activity, offering unparalleled convenience and an endless array of products and services.<\/p><p>But there\u2019s a problem. Many online stores simply aren\u2019t accessible to people with disabilities. And in modern-day e-commerce, an accessible website isn\u2019t merely a matter of compliance. It is the key to unlocking the full potential of your digital storefront.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-85e6bb4 disable-default elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"85e6bb4\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-d1fd17e\" data-id=\"d1fd17e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-310cc0c elementor-widget elementor-widget-text-editor\" data-id=\"310cc0c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2 data-pm-slice=\"1 1 []\">Why E-commerce and Online Retail Websites Must be Accessible<\/h2><p>People with disabilities make up the <a href=\"https:\/\/www.forbes.com\/sites\/kathycaprino\/2016\/04\/14\/the-worlds-largest-minority-might-surprise-you-and-how-we-can-better-serve-them\/?sh=470bf351496f\">l<\/a><a href=\"https:\/\/www.forbes.com\/sites\/kathycaprino\/2016\/04\/14\/the-worlds-largest-minority-might-surprise-you-and-how-we-can-better-serve-them\/?sh=466734b3496f\">argest minority group in the world<\/a>. This includes people with visual impairments, hearing deficits, cognitive, learning, and neurological disorders, and those who are physically disabled and struggle to use a standard mouse and keypad. And that\u2019s without considering the millions of online consumers with diverse language needs.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-c2d1fa4\" data-id=\"c2d1fa4\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-504af34 elementor-widget elementor-widget-image\" data-id=\"504af34\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"800\" height=\"493\" src=\"https:\/\/reciteme.com\/us\/wp-content\/uploads\/sites\/2\/2023\/09\/Ecommerce-Illustration-1024x631.png\" class=\"attachment-large size-large wp-image-26492\" alt=\"An illustration of a woman sitting on a chair shopping on her phone.\" srcset=\"https:\/\/reciteme.com\/us\/wp-content\/uploads\/sites\/2\/2023\/09\/Ecommerce-Illustration-1024x631.png 1024w, https:\/\/reciteme.com\/us\/wp-content\/uploads\/sites\/2\/2023\/09\/Ecommerce-Illustration-300x185.png 300w, https:\/\/reciteme.com\/us\/wp-content\/uploads\/sites\/2\/2023\/09\/Ecommerce-Illustration-768x473.png 768w, https:\/\/reciteme.com\/us\/wp-content\/uploads\/sites\/2\/2023\/09\/Ecommerce-Illustration-1536x946.png 1536w, https:\/\/reciteme.com\/us\/wp-content\/uploads\/sites\/2\/2023\/09\/Ecommerce-Illustration-2048x1262.png 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1e8f8df disable-default elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1e8f8df\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a946288\" data-id=\"a946288\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-83b0ee6 elementor-widget elementor-widget-text-editor\" data-id=\"83b0ee6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<ul><li><a href=\"https:\/\/reciteme.com\/us\/news\/supporting-people-with-vision-problems-online\/\"><strong>Vision problems<\/strong><\/a>, encompassing blindness, partial blindness, blurred vision, deafblindness, and <a href=\"https:\/\/reciteme.com\/us\/news\/color-blindness-and-website-assistive-technology\/\">color blindness<\/a>, affect 14 million Americans (<a href=\"https:\/\/www.nih.gov\/news-events\/news-releases\/study-finds-most-americans-have-good-vision-14-million-are-visually-impaired\">National Institutes of Health<\/a>).<\/li><li><strong>Learning disabilities<\/strong> affect around 4 million people (<a href=\"https:\/\/www.healthyplace.com\/parenting\/learning-disabilities\/learning-disabilities-statistics-and-prevalence#:~:text=Over%204%20million%20kids%20in,one%20or%20more%20learning%20disabilities.\">Healthy Place<\/a>).<\/li><li><a href=\"https:\/\/reciteme.com\/us\/news\/the-importance-of-multilingual-websites\/\"><strong>Language barriers<\/strong><\/a> impact accessibility for the 67 million residents who speak a language other than English (<a href=\"https:\/\/cis.org\/Report\/673-Million-United-States-Spoke-Foreign-Language-Home-2018\">Center for Immigration Studies<\/a>).<\/li><li><strong>Hearing loss<\/strong> affects one in eight Americans (<a href=\"https:\/\/www.nidcd.nih.gov\/health\/statistics\/quick-statistics-hearing#:~:text=One%20in%20eight%20people%20in,based%20on%20standard%20hearing%20examinations.&amp;text=About%202%20percent%20of%20adults,54%20have%20disabling%20hearing%20loss.\">National Institute for Deafness and Other Communication Disorders<\/a>).<\/li><\/ul><div>\u00a0<\/div><p>Not supporting these shoppers would be a huge mistake, given that the spending power of disabled people and their families in the United States alone equates to <a href=\"https:\/\/diverseabilitymagazine.com\/2018\/09\/buying-power-people-disabilities\/#:~:text=The%20total%20disposable%20income%20for,taxes%20are%20paid.)%3B%20and\">$490 billion<\/a>. Plus, in a world where <a href=\"https:\/\/www.forbes.com\/sites\/theyec\/2019\/08\/20\/do-ethics-really-matter-to-todays-consumers\/?sh=4ac6d552d0e4\">e<\/a><a href=\"https:\/\/www.forbes.com\/sites\/theyec\/2019\/08\/20\/do-ethics-really-matter-to-todays-consumers\/\">thically conscious buying habits<\/a> are becoming the norm, making your products accessible to everyone is simply <a href=\"https:\/\/reciteme.com\/us\/news\/6-reasons-why-making-your-website-accessible-is-the-right-thing-to-do-3\/\">the right thing to do<\/a>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3c3e1a1 disable-default elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3c3e1a1\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5b78740\" data-id=\"5b78740\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-55d05c6 elementor-widget elementor-widget-text-editor\" data-id=\"55d05c6\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>What Accessibility Problems Do People Face on Online Shopping Websites<\/h2>\nIn the digital realm, the success of your business is defined by your ability to reach and engage with the widest possible audience.\n\nOnline access barriers can manifest in various ways, but they typically fall into three key categories: readability issues, navigation challenges, and comprehension difficulties. Understanding these barriers is fundamental to creating shopping experiences that are not simply accessible, but welcoming to all. Here are a few examples.\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-fc309c5 disable-default elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"fc309c5\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-extended\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-52d8f05\" data-id=\"52d8f05\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-80cc9f9 elementor-widget elementor-widget-image\" data-id=\"80cc9f9\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"249\" height=\"249\" src=\"https:\/\/reciteme.com\/us\/wp-content\/uploads\/sites\/2\/2023\/04\/Reading-Icon.png\" class=\"attachment-large size-large wp-image-22752\" alt=\"Reading Barriers icon\" srcset=\"https:\/\/reciteme.com\/us\/wp-content\/uploads\/sites\/2\/2023\/04\/Reading-Icon.png 249w, https:\/\/reciteme.com\/us\/wp-content\/uploads\/sites\/2\/2023\/04\/Reading-Icon-150x150.png 150w\" sizes=\"(max-width: 249px) 100vw, 249px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-ab8878b\" data-id=\"ab8878b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5ce4c4a elementor-widget elementor-widget-text-editor\" data-id=\"5ce4c4a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3 style=\"font-family: Lexend, sans-serif;letter-spacing: 0.3px\">Readability Issues<\/h3><ul style=\"font-size: 14px;background-color: #ffffff;color: #333333;font-weight: 300;letter-spacing: 0.3px\"><li style=\"font-size: 14px\"><span style=\"font-weight: bolder\">Font, size, and spacing<\/span>\u00a0&#8211; Clear, legible text is the foundation of a user-friendly website. Many website visitors will struggle when the font size is too small, the spacing is too cramped, or the typeface difficult to read.<\/li><li style=\"font-size: 14px\"><span style=\"font-weight: bolder\">Screen reader compatibility<\/span>\u00a0\u2013 Webpage visitors with visual impairments rely on screen reader technology to read the content aloud.<\/li><li style=\"font-size: 14px\"><span style=\"font-weight: bolder\">Color contrast<\/span>\u00a0&#8211; When there isn&#8217;t enough contrast between text and background colors, some readers cannot distinguish the web copy at all.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ccb9c6d disable-default elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ccb9c6d\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-extended\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-3ab75e9\" data-id=\"3ab75e9\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-54f4786 elementor-widget elementor-widget-image\" data-id=\"54f4786\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"272\" height=\"272\" src=\"https:\/\/reciteme.com\/us\/wp-content\/uploads\/sites\/2\/2023\/09\/Navigation-Icon.png\" class=\"attachment-full size-full wp-image-26502\" alt=\"Navigation-Icon\" srcset=\"https:\/\/reciteme.com\/us\/wp-content\/uploads\/sites\/2\/2023\/09\/Navigation-Icon.png 272w, https:\/\/reciteme.com\/us\/wp-content\/uploads\/sites\/2\/2023\/09\/Navigation-Icon-150x150.png 150w\" sizes=\"(max-width: 272px) 100vw, 272px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-a3da36e\" data-id=\"a3da36e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-39d4a4e elementor-widget elementor-widget-text-editor\" data-id=\"39d4a4e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3 style=\"font-family: Lexend, sans-serif;letter-spacing: 0.3px\">Navigation Issues<\/h3><ul style=\"font-size: 14px;background-color: #ffffff;color: #333333;font-weight: 300;letter-spacing: 0.3px\"><li style=\"font-size: 14px\"><span style=\"font-weight: bolder\">Logical flow<\/span>\u00a0&#8211; Many readers become disoriented when a website&#8217;s structure isn&#8217;t clear or when content lacks a logical flow.<\/li><li style=\"font-size: 14px\"><span style=\"font-weight: bolder\">Formatting<\/span>\u00a0&#8211; Poorly formatted content makes it challenging for people to effectively find the information they\u2019re looking for, so well-structured and organized web pages are essential.<\/li><li style=\"font-size: 14px\"><span style=\"font-weight: bolder\">Keyboard navigation<\/span>\u00a0&#8211; Implementing keyboard navigation ensures everyone can effortlessly browse your website, regardless of their motor skills.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b373cb9 disable-default elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b373cb9\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-extended\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-566b60a\" data-id=\"566b60a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4707bea elementor-widget elementor-widget-image\" data-id=\"4707bea\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"268\" height=\"268\" src=\"https:\/\/reciteme.com\/us\/wp-content\/uploads\/sites\/2\/2023\/09\/Comprehension-Icon.png\" class=\"attachment-large size-large wp-image-26503\" alt=\"Comprehension Icon\" srcset=\"https:\/\/reciteme.com\/us\/wp-content\/uploads\/sites\/2\/2023\/09\/Comprehension-Icon.png 268w, https:\/\/reciteme.com\/us\/wp-content\/uploads\/sites\/2\/2023\/09\/Comprehension-Icon-150x150.png 150w\" sizes=\"(max-width: 268px) 100vw, 268px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-c7e14f9\" data-id=\"c7e14f9\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1ed0a75 elementor-widget elementor-widget-text-editor\" data-id=\"1ed0a75\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3 style=\"font-family: Lexend, sans-serif;letter-spacing: 0.3px\">Comprehension Issues<\/h3><ul style=\"font-size: 14px;font-weight: 300;letter-spacing: 0.3px\"><li style=\"font-size: 14px\"><strong>Translation assistance<\/strong>\u00a0&#8211; Not all your customers speak English as their primary language, so providing translation features is often essential.<\/li><li style=\"font-size: 14px\"><strong>Captions<\/strong>\u00a0&#8211; When on-page video content is not presented with captions, deaf website visitors are denied information.<\/li><li style=\"font-size: 14px\"><strong>Alt tags<\/strong>\u00a0&#8211; Descriptive alt tags for images are like windows into your content, providing context and meaning to those who cannot see photos and other images clearly.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-cef1851 disable-default elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"cef1851\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6498540\" data-id=\"6498540\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c4663cd elementor-widget elementor-widget-text-editor\" data-id=\"c4663cd\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>Accessibility Barrier Examples<\/h2><p>Let\u2019s look at some real-life examples that online shoppers on your website could be experiencing right now if your sales platform isn\u2019t accessible.<\/p><p><strong>Alicia is color blind.<\/strong> She\u2019s searching for the perfect top to go with her new favorite jeans. She knows exactly the style she wants, and she\u2019s clicked on an ad that leads her directly to a product page on your site. But, there\u2019s no descriptive text on the color swatch, so it\u2019s impossible for her to order the right version, so she buys something from a competitor\u2019s website instead.<\/p><p><strong>Chris has attention deficit hyperactivity disorder (ADHD).<\/strong> He&#8217;s in the market for a new laptop to enhance his productivity. But your homepage is cluttered with multiple auto-playing videos and animated advertisements. The sensory overload makes it impossible for him to concentrate on comparing laptop models, so he clicks away to a more user-friendly website.<\/p><p><strong>Maria is visually impaired<\/strong> yet still an avid reader. However, the book covers on your website lack descriptive alt text, leaving her unable to discern the titles and authors. Frustrated, she clicks away without making a purchase and even drops a message into her book club chat group, recommending other members avoid shopping on your website.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-19fa12c disable-default elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"19fa12c\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-de820cf\" data-id=\"de820cf\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7a8a4d7 elementor-widget elementor-widget-text-editor\" data-id=\"7a8a4d7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>3 Key Ways to Make Your Online Content More Accessible<\/h2><p>Ultimately, technology that benefits people with disabilities helps all consumers, and upping your game on inclusion is not as scary, complicated, or costly as you may think. Here are the first few steps to get you started. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-932665a disable-default elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"932665a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f458a60\" data-id=\"f458a60\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-24a2ba8 elementor-widget elementor-widget-text-editor\" data-id=\"24a2ba8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>1. Familiarize Yourself with Essential Compliance Criteria<\/h3><p>It\u2019s impossible to improve if you don\u2019t know what you\u2019re doing wrong. But there\u2019s so much accessibility information out there, knowing where to begin can be tricky. Your primary sources of guidance are:<\/p><ul><li><strong>The <a href=\"https:\/\/www.w3.org\/WAI\/standards-guidelines\/wcag\/\">Web Content Accessibility Guidelines (WCAG)<\/a>\u00a0<\/strong>&#8211; WCAG are internationally recognized, with WCAG 2.1 Level AA typically being the benchmark criteria for \u2018<a href=\"https:\/\/reciteme.com\/us\/news\/how-to-make-your-website-inclusive-a-webmasters-guide\/\">making a website accessible<\/a>\u2019.\u00a0<\/li><li><strong>National and regional legislation<\/strong> &#8211; It is illegal to treat people with disabilities less favorably, so ensuring your policies align with the <a href=\"https:\/\/reciteme.com\/us\/news\/ada-web-accessibility-law\/\">Americans with Disabilities Act<\/a> and any additional regional legislation is essential.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-99e851a disable-default elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"99e851a\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2046ab5\" data-id=\"2046ab5\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e20ba10 elementor-widget elementor-widget-text-editor\" data-id=\"e20ba10\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>2. Update Your Website Design<\/h3><p>There are several design and development considerations involved in building an inclusive website. The \u2018must have\u2019 accessibility features to ensure inclusive online shopping journeys include:<\/p><ul><li>An accessibility-optimized content management system.<\/li><li>Properly structured content.<\/li><li>Alternative text on images.<\/li><li>Descriptive names on links.<\/li><li>Captions and transcripts for audio and video content.<\/li><li>Sufficient color contrast<\/li><li>Clear and consistent navigation &#8211; including <a href=\"https:\/\/reciteme.com\/us\/news\/keyboard-accessibility\/\">keyboard-only navigation<\/a>.\u00a0<\/li><li>Accessible forms and downloads.<\/li><li>Responsiveness across a range of devices (mobile, tablet, PC).<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-de6c666 disable-default elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"de6c666\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-25542fe\" data-id=\"25542fe\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f7e98c1 elementor-widget elementor-widget-text-editor\" data-id=\"f7e98c1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>3. Invest in Assistive Technology<\/h3><p>At Recite Me, we understand that your e-commerce website is constantly changing as products are updated, edited, and removed. We also understand that can make the process of becoming inclusive feel overwhelming. That\u2019s why we\u2019ve developed a suite of dedicated accessibility tools to help you navigate the process.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-562fb40 disable-default elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"562fb40\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-c0073cd\" data-id=\"c0073cd\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-22318b6 elementor-widget elementor-widget-image\" data-id=\"22318b6\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/reciteme.com\/wp-content\/uploads\/2023\/07\/Scanner-Graphic.png\" title=\"\" alt=\"illustration of the Recite Me Accessibility Scanner\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-99e3c0f\" data-id=\"99e3c0f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e573b4b elementor-widget elementor-widget-text-editor\" data-id=\"e573b4b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h4>The Recite Me Website Accessibility Checker<\/h4><p><strong><a href=\"https:\/\/reciteme.com\/us\/product\/website-accessibility-scanner\/\">The Recite Me Accessibility Checker<\/a><\/strong> audits back-end and front-end web development processes by running 396 separate compliance scans in line with WCAG 2.1 and breaking down the issues you should be working to fix.<\/p><ul><li>Highlight inaccessible features<\/li><li>Showcases the accessibility issues<\/li><li>Provides recommendations on how to fix issues<\/li><li>Manage your accessibility fixes queue<\/li><li>Track improvements<\/li><li>Share your accessibility report<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ba618ee disable-default elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ba618ee\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-5652526\" data-id=\"5652526\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-966368f elementor-widget elementor-widget-text-editor\" data-id=\"966368f\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h4>The Recite Me Toolbar<\/h4><p><a href=\"https:\/\/reciteme.com\/us\/product\/assistive-toolbar\/\"><strong>The Recite Me Toolbar<\/strong><\/a> promotes inclusivity by allowing end users with sight loss, cognitive impairments, learning difficulties, physical disabilities, and varying linguistic needs to access your website per their individual needs and preferences. <\/p><ul><li>Dictionary, Thesaurus and Spell Checker<\/li><li>Zoom functionality for all web pages<\/li><li>Translate over 100 languages<\/li><li>Translator &amp; Screen Reader for PDF Documents<\/li><li>Text-to-speech Screen Reader<\/li><li>Convert web content to mp3<\/li><li>Usable Ruler to make reading easier<\/li><li>Screen Mask tool to isolate sections of a page<\/li><li>Change color contrasts<\/li><li>Change Font size, color and type<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-72b46ce elementor-widget elementor-widget-spacer\" data-id=\"72b46ce\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-f0343a6\" data-id=\"f0343a6\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3e3de4b elementor-widget elementor-widget-spacer\" data-id=\"3e3de4b\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e0f1965 elementor-widget elementor-widget-image\" data-id=\"e0f1965\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/reciteme.com\/wp-content\/uploads\/2023\/07\/Toolbar-Product-Graphic-1-2044x2048-1-1022x1024-1.png\" title=\"\" alt=\"illustration of the Recite Me assistive toolbar product\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-976bb85 disable-default elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"976bb85\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-f188ed4\" data-id=\"f188ed4\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e026630 elementor-widget elementor-widget-text-editor\" data-id=\"e026630\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>What the Data Says<\/h2><p>Our most recent report demonstrates the need for website customization and the associated real-world benefits for the businesses that offer it. For example, stats over the last 12 months show that:<\/p><ul><li>Over 41.3 million web pages have been viewed using the Recite Me toolbar.<\/li><li>On average, website visitors who use the Recite Me toolbar on utility websites viewed 6.81 pages, much higher than the average internet journey depth of just 2.8 pages per visit.<\/li><li>Nearly 68 million pieces of content were read aloud using the Recite Me screen reader.<\/li><li>Over 77.5 million pieces of content were translated into different languages.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c337efa elementor-widget elementor-widget-spacer\" data-id=\"c337efa\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-c75fa6f\" data-id=\"c75fa6f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-6e5f089\" data-id=\"6e5f089\" data-element_type=\"column\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-a640881 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a640881\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-4fc3b30\" data-id=\"4fc3b30\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-5ace256 elementor-widget elementor-widget-testimonial\" data-id=\"5ace256\" data-element_type=\"widget\" data-widget_type=\"testimonial.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-testimonial-wrapper\">\n\t\t\t\t\t\t\t<div class=\"elementor-testimonial-content\">\u201cWe believe that the internet should be available and accessible to everyone. We are committed to delivering a website that is accessible to a wide range of audiences, regardless of their ability and circumstance. Our website makes use of cutting-edge technologies that will make it accessible to anyone at any given time. With our efforts, we hope to build a future where nobody is left behind.\u201d\n\n<\/div>\n\t\t\t\n\t\t\t\t\t\t<div class=\"elementor-testimonial-meta elementor-has-image elementor-testimonial-image-position-aside\">\n\t\t\t\t<div class=\"elementor-testimonial-meta-inner\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial-image\">\n\t\t\t\t\t\t\t<a href=\"https:\/\/reciteme.com\/us\/case-study\/promo-direct\/\"><img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"400\" src=\"https:\/\/reciteme.com\/us\/wp-content\/uploads\/sites\/2\/2023\/09\/PromoDirect-Logo.jpg\" class=\"attachment-large size-large wp-image-26420\" alt=\"\" srcset=\"https:\/\/reciteme.com\/us\/wp-content\/uploads\/sites\/2\/2023\/09\/PromoDirect-Logo.jpg 400w, https:\/\/reciteme.com\/us\/wp-content\/uploads\/sites\/2\/2023\/09\/PromoDirect-Logo-300x300.jpg 300w, https:\/\/reciteme.com\/us\/wp-content\/uploads\/sites\/2\/2023\/09\/PromoDirect-Logo-150x150.jpg 150w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/><\/a>\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-testimonial-details\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-testimonial-name\" href=\"https:\/\/reciteme.com\/us\/case-study\/promo-direct\/\">Dave Sarro<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"elementor-testimonial-job\" href=\"https:\/\/reciteme.com\/us\/case-study\/promo-direct\/\">CEO, Promo Direct<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3f25a85 disable-default elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3f25a85\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e5ed8b2\" data-id=\"e5ed8b2\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7fe2274 disable-default elementor-widget elementor-widget-spacer\" data-id=\"7fe2274\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ccde745 disable-default elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ccde745\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9e8a0d9\" data-id=\"9e8a0d9\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ae8d11f disable-default elementor-widget elementor-widget-spacer\" data-id=\"ae8d11f\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-146619e disable-default elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"146619e\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-d1e09a4\" data-id=\"d1e09a4\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0dca219 elementor-widget elementor-widget-text-editor\" data-id=\"0dca219\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>Become Inclusive Today!<\/h2><p>Our team is here to guide you on your mission to provide more inclusive online shopping experiences. Get started on your website accessibility strategy today by working through these action points:<\/p><ol><li><a href=\"https:\/\/reciteme.com\/us\/contact\"><strong>Contact our team<\/strong><\/a> for more advice about WCAG standards, accessibility legislation, and best practices for your e-commerce or online retail website.<\/li><li><a href=\"https:\/\/reciteme.com\/us\/free-accessibility-scan\/\"><strong>Run a free check<\/strong><\/a> of your website for WCAG 2.1 AA compliance.\u00a0<\/li><li><a href=\"https:\/\/reciteme.com\/us\/#\"><strong>Try our toolbar<\/strong><\/a> or <a href=\"https:\/\/reciteme.com\/us\/demo\/\"><strong>schedule a free demonstration<\/strong><\/a> to see how it can benefit your customers. \u00a0<\/li><\/ol>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-bbc44f1\" data-id=\"bbc44f1\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-05f7910 elementor-widget elementor-widget-image\" data-id=\"05f7910\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/reciteme.com\/wp-content\/uploads\/2022\/11\/WCAG-CTA-Blog-Asset-v2.png\" title=\"\" alt=\"Get started rocket\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-975742f disable-default elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"975742f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-da509b4\" data-id=\"da509b4\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bb23ede disable-default elementor-widget elementor-widget-spacer\" data-id=\"bb23ede\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Discover how assistive technology tools can enhance shopping experiences on retail and e-commerce websites. Learn more with Recite Me.<\/p>\n","protected":false},"author":9,"featured_media":26451,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[107],"tags":[145],"departments":[157],"type_tag":[124],"flag":[],"class_list":["post-26398","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-retail-e-commerce","departments-all-job-titles","type_tag-articles"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Vital Role of Website Accessibility in E-commerce Success<\/title>\n<meta name=\"description\" content=\"Discover how assistive technology tools can enhance shopping experiences on retail and e-commerce websites. 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