{"id":30853,"date":"2024-10-30T14:10:41","date_gmt":"2024-10-30T14:10:41","guid":{"rendered":"https:\/\/reciteme.com\/au\/?p=30853"},"modified":"2025-05-21T14:26:07","modified_gmt":"2025-05-21T13:26:07","slug":"5-ways-inclusive-websites-will-boost-your-black-friday-sales","status":"publish","type":"post","link":"https:\/\/reciteme.com\/au\/news\/5-ways-inclusive-websites-will-boost-your-black-friday-sales\/","title":{"rendered":"5 Ways Inclusive Websites Will Boost Your Black Friday Sales"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"30853\" class=\"elementor elementor-30853\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e87fc77 disable-default elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e87fc77\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b1981c4\" data-id=\"b1981c4\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-73972a5 elementor-widget elementor-widget-spacer\" data-id=\"73972a5\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b77264e elementor-widget elementor-widget-text-editor\" data-id=\"b77264e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>As Black Friday approaches, retail, leisure and travel businesses are preparing for one of the busiest events of the year. In 2023, Black Friday sales reached an estimated \u00a313.3 billion, with an anticipated growth of 7.3% year on year <a href=\"https:\/\/citcom.co.uk\/blog\/the-rise-of-black-friday-in-the-uk\/#:~:text=In%202023%2C%20UK%20consumers%20spent,promotions%20due%20to%20financial%20concerns.\">(Citcom)<\/a>. With online sales, bookings and enquiries expected to soar, ensuring that your website is inclusive can be a game-changer, opening the door to more customers, greater loyalty, and enhanced brand reputation.<\/p><p>Inclusivity isn\u2019t just a buzzword\u2014it\u2019s a business necessity. By making your website accessible to all users, regardless of their abilities or backgrounds, you\u2019re setting your business up for success.<\/p><p>\u00a0<\/p><h2>Here are 5 ways an inclusive website can help boost your Black Friday sales:<\/h2>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-df2a5d2 disable-default elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"df2a5d2\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-ef66bd9\" data-id=\"ef66bd9\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a1c4e92 elementor-widget elementor-widget-text-editor\" data-id=\"a1c4e92\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>1. Expand Your Audience by Making Your Website Inclusive<\/h3><p>An inclusive website means that it meets the needs of people with disabilities, varying abilities, or those who speak English as a second language. Globally, over 1 billion people live with some form of disability <a href=\"https:\/\/www.humanity-inclusion.org.uk\/en\/action\/disability-the-global-picture#:~:text=One%20billion%20people%20around%20the,disabilities%20live%20in%20developing%20countries.\">(Humanity and Inclusion)<\/a>, and many struggle with websites that aren\u2019t designed with their needs in mind. Simple adjustments such as offering text alternatives for images, providing keyboard navigation, adopting <a href=\"https:\/\/reciteme.com\/au\/product\/assistive-toolbar\/\">assistive technology<\/a> and building your website with accessibility in mind can make your business inclusive to people with visual, hearing, or motor impairments. By expanding your audience to include all, you can unlock new revenue streams, particularly during high-traffic events like Black Friday.\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-131988b\" data-id=\"131988b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-784c1f9 elementor-widget elementor-widget-spacer\" data-id=\"784c1f9\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-86f29bd elementor-widget elementor-widget-image\" data-id=\"86f29bd\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"501\" height=\"501\" src=\"https:\/\/reciteme.com\/au\/wp-content\/uploads\/sites\/3\/2024\/10\/1-Expand-audience-1.png\" class=\"attachment-large size-large wp-image-30855\" alt=\"\" srcset=\"https:\/\/reciteme.com\/au\/wp-content\/uploads\/sites\/3\/2024\/10\/1-Expand-audience-1.png 501w, https:\/\/reciteme.com\/au\/wp-content\/uploads\/sites\/3\/2024\/10\/1-Expand-audience-1-300x300.png 300w, https:\/\/reciteme.com\/au\/wp-content\/uploads\/sites\/3\/2024\/10\/1-Expand-audience-1-150x150.png 150w\" sizes=\"(max-width: 501px) 100vw, 501px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7344cc5 disable-default elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7344cc5\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-ab4ea00\" data-id=\"ab4ea00\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e7edc87 elementor-widget elementor-widget-spacer\" data-id=\"e7edc87\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e191b95 elementor-widget elementor-widget-image\" data-id=\"e191b95\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"501\" height=\"501\" src=\"https:\/\/reciteme.com\/au\/wp-content\/uploads\/sites\/3\/2024\/10\/2-Languages-1.png\" class=\"attachment-large size-large wp-image-30856\" alt=\"\" srcset=\"https:\/\/reciteme.com\/au\/wp-content\/uploads\/sites\/3\/2024\/10\/2-Languages-1.png 501w, https:\/\/reciteme.com\/au\/wp-content\/uploads\/sites\/3\/2024\/10\/2-Languages-1-300x300.png 300w, https:\/\/reciteme.com\/au\/wp-content\/uploads\/sites\/3\/2024\/10\/2-Languages-1-150x150.png 150w\" sizes=\"(max-width: 501px) 100vw, 501px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-5a1d32b\" data-id=\"5a1d32b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2eb60b2 elementor-widget elementor-widget-text-editor\" data-id=\"2eb60b2\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>2. Build Trust by Supporting Multiple Languages<\/h3><p>Black Friday is a global phenomenon! Making your website multilingual is a key step toward inclusivity, as it allows non-English speakers to explore your offers with ease. Supporting multiple languages can reduce friction in the buyer\u2019s journey, ensuring that everyone, regardless of their native language, can easily browse your site and complete purchases. For travel companies, this is particularly important as providing a website in a visitor&#8217;s native language can help them feel at home and are more likely to book a trip.\u00a0<\/p><p>Multilingual support shows you value diverse customers, which helps build trust and foster loyalty. This also enhances your brand\u2019s global reach, making it easier to tap into international markets during the Black Friday rush.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a9f403e disable-default elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a9f403e\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-52a37f1\" data-id=\"52a37f1\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9e9088c elementor-widget elementor-widget-text-editor\" data-id=\"9e9088c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>3. Improved Brand Reputation<\/h3><p>An inclusive website signals that your brand is socially responsible and committed to serving all customers, regardless of their abilities, backgrounds, or needs. This strengthens your reputation as a brand that values diversity and equality, which resonates with today\u2019s increasingly socially conscious consumers. By making inclusivity a core part of your online experience, especially during highly competitive shopping events like Black Friday, you differentiate yourself as a brand that cares about all customers building goodwill, trust, and long-term loyalty.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-0e4c0d8\" data-id=\"0e4c0d8\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7e5691d elementor-widget elementor-widget-image\" data-id=\"7e5691d\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"501\" height=\"501\" src=\"https:\/\/reciteme.com\/au\/wp-content\/uploads\/sites\/3\/2024\/10\/3-Brand-Reputation-1.png\" class=\"attachment-large size-large wp-image-30857\" alt=\"\" srcset=\"https:\/\/reciteme.com\/au\/wp-content\/uploads\/sites\/3\/2024\/10\/3-Brand-Reputation-1.png 501w, https:\/\/reciteme.com\/au\/wp-content\/uploads\/sites\/3\/2024\/10\/3-Brand-Reputation-1-300x300.png 300w, https:\/\/reciteme.com\/au\/wp-content\/uploads\/sites\/3\/2024\/10\/3-Brand-Reputation-1-150x150.png 150w\" sizes=\"(max-width: 501px) 100vw, 501px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9ed1cd0 disable-default elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9ed1cd0\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-3b58af8\" data-id=\"3b58af8\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-61327b8 elementor-widget elementor-widget-image\" data-id=\"61327b8\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"501\" height=\"501\" src=\"https:\/\/reciteme.com\/au\/wp-content\/uploads\/sites\/3\/2024\/10\/4-Customer-Loyalty-1.png\" class=\"attachment-large size-large wp-image-30858\" alt=\"\" srcset=\"https:\/\/reciteme.com\/au\/wp-content\/uploads\/sites\/3\/2024\/10\/4-Customer-Loyalty-1.png 501w, https:\/\/reciteme.com\/au\/wp-content\/uploads\/sites\/3\/2024\/10\/4-Customer-Loyalty-1-300x300.png 300w, https:\/\/reciteme.com\/au\/wp-content\/uploads\/sites\/3\/2024\/10\/4-Customer-Loyalty-1-150x150.png 150w\" sizes=\"(max-width: 501px) 100vw, 501px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-89f34fa\" data-id=\"89f34fa\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-141f4ff elementor-widget elementor-widget-text-editor\" data-id=\"141f4ff\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>4. Boost Customer Loyalty and Trust<\/h3><p>Inclusivity is about showing that you value all customers. When people see themselves represented in your website\u2019s language, images, and usability, they feel a stronger connection to your brand. Inclusive websites foster trust and loyalty, as customers appreciate businesses that make the effort to accommodate their needs and preferences.\u00a0<\/p><p>Statistics show that 84% of consumers agree that a positive experience with a business during Black Friday would encourage them to shop there again <a href=\"https:\/\/store.mintel.com\/report\/uk-black-friday-market-report-2023\">(Mintel)<\/a><span style=\"font-weight: 400\">. <\/span>Boosting your customer&#8217;s loyalty and trust with your brand.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-376f6a5 disable-default elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"376f6a5\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-524e2ad\" data-id=\"524e2ad\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-934e41e elementor-widget elementor-widget-text-editor\" data-id=\"934e41e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>5. Gain a Competitive Edge<\/h3><p>During Black Friday, businesses across retail, travel, and leisure are competing for customer attention. An inclusive website can set you apart from competitors who may overlook accessibility and inclusive design. More consumers are choosing brands that align with their values, and inclusivity is a powerful differentiator. A seamless, user-friendly experience, especially for people with disabilities or specific needs, will make your brand stand out, driving positive word-of-mouth, repeat bookings, and loyal customers.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-a31ebec\" data-id=\"a31ebec\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1f52fc5 elementor-widget elementor-widget-image\" data-id=\"1f52fc5\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"501\" height=\"501\" src=\"https:\/\/reciteme.com\/au\/wp-content\/uploads\/sites\/3\/2024\/10\/5-Competitive-Edge-2.png\" class=\"attachment-large size-large wp-image-30859\" alt=\"\" srcset=\"https:\/\/reciteme.com\/au\/wp-content\/uploads\/sites\/3\/2024\/10\/5-Competitive-Edge-2.png 501w, https:\/\/reciteme.com\/au\/wp-content\/uploads\/sites\/3\/2024\/10\/5-Competitive-Edge-2-300x300.png 300w, https:\/\/reciteme.com\/au\/wp-content\/uploads\/sites\/3\/2024\/10\/5-Competitive-Edge-2-150x150.png 150w\" sizes=\"(max-width: 501px) 100vw, 501px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a6d68fe disable-default elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a6d68fe\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-85bce8d\" data-id=\"85bce8d\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f3c14ba elementor-widget elementor-widget-text-editor\" data-id=\"f3c14ba\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2>Tools to Help Boost Website Inclusion in Preparation for Black Friday\u00a0<\/h2><p>Recite Me can support retail, leisure and travel businesses of every type on Black Friday with our innovative suite of on-demand accessibility software tools:\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1136bfd disable-default elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1136bfd\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-861ec13\" data-id=\"861ec13\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-181d411 elementor-widget elementor-widget-text-editor\" data-id=\"181d411\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>Accessibility Checker<\/h3><p>The <a href=\"https:\/\/reciteme.com\/au\/product\/website-accessibility-checker\/\">Recite Me Accessibility Checker<\/a> scans your domains, running 396 separate WCAG-based scans to identify non-compliance features. The user-friendly dashboard provides an overview of errors and where each is located on your site, then generates a prioritised fix queue for what to tackle first for the best results. You can track your progress in real time using custom reports that help identify and plan your next accessibility remediation actions.<\/p><p><a href=\"https:\/\/reciteme.com\/au\/free-accessibility-check\/\">Run a free check<\/a> or <a href=\"https:\/\/reciteme.com\/au\/demo\/\">book a demo<\/a> today!<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-835d6a3\" data-id=\"835d6a3\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-44c833b elementor-widget elementor-widget-image\" data-id=\"44c833b\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"724\" src=\"https:\/\/reciteme.com\/au\/wp-content\/uploads\/sites\/3\/2024\/10\/Checker-Mock-up-1024x927.png\" class=\"attachment-large size-large wp-image-30860\" alt=\"\" srcset=\"https:\/\/reciteme.com\/au\/wp-content\/uploads\/sites\/3\/2024\/10\/Checker-Mock-up-1024x927.png 1024w, https:\/\/reciteme.com\/au\/wp-content\/uploads\/sites\/3\/2024\/10\/Checker-Mock-up-300x272.png 300w, https:\/\/reciteme.com\/au\/wp-content\/uploads\/sites\/3\/2024\/10\/Checker-Mock-up-768x695.png 768w, https:\/\/reciteme.com\/au\/wp-content\/uploads\/sites\/3\/2024\/10\/Checker-Mock-up.png 1200w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ec95c17 disable-default elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ec95c17\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-70938d1\" data-id=\"70938d1\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d9bc848 elementor-widget elementor-widget-spacer\" data-id=\"d9bc848\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8a9eae4 elementor-widget elementor-widget-image\" data-id=\"8a9eae4\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"724\" src=\"https:\/\/reciteme.com\/au\/wp-content\/uploads\/sites\/3\/2024\/10\/Toolbar-Mock-up-1024x927.png\" class=\"attachment-large size-large wp-image-30861\" alt=\"\" srcset=\"https:\/\/reciteme.com\/au\/wp-content\/uploads\/sites\/3\/2024\/10\/Toolbar-Mock-up-1024x927.png 1024w, https:\/\/reciteme.com\/au\/wp-content\/uploads\/sites\/3\/2024\/10\/Toolbar-Mock-up-300x271.png 300w, https:\/\/reciteme.com\/au\/wp-content\/uploads\/sites\/3\/2024\/10\/Toolbar-Mock-up-768x695.png 768w, https:\/\/reciteme.com\/au\/wp-content\/uploads\/sites\/3\/2024\/10\/Toolbar-Mock-up-1536x1390.png 1536w, https:\/\/reciteme.com\/au\/wp-content\/uploads\/sites\/3\/2024\/10\/Toolbar-Mock-up-2048x1853.png 2048w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-3cca3cd\" data-id=\"3cca3cd\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-75f86d8 elementor-widget elementor-widget-text-editor\" data-id=\"75f86d8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3>Assistive Toolbar<\/h3><p>The <a href=\"https:\/\/reciteme.com\/au\/product\/assistive-toolbar\/\">Recite Me Assistive Toolbar<\/a> allows website visitors to customise pages for ease of navigation and comprehension. Suitable for site visitors with various needs and preferences due to sight loss, cognitive impairments, neurodivergent traits, and physical disabilities, users can:<\/p><ul><li>Have text read aloud using the built-in screen reader.<\/li><li>Download and save any written web content as an audio file.<\/li><li>Choose the exact colour contrast between the text and background.<\/li><li>Change the font type and size.<\/li><li>Strip away graphics to remove visual distractions.<\/li><li>Zoom in on any part of a webpage.<\/li><li>Use the built-in spell-checker and a fully integrated dictionary and thesaurus.<\/li><li>Access text-to-speech in 65 languages and on-page translation in over 100 languages.<\/li><\/ul><div>\u00a0<\/div><p><a href=\"https:\/\/reciteme.com\/au\/demo\/\">Book a demo today<\/a> to try\u00a0<span style=\"font-family: var( --e-global-typography-a6f80df-font-family ), Sans-serif;font-size: var( --e-global-typography-a6f80df-font-size );font-weight: var( --e-global-typography-a6f80df-font-weight );letter-spacing: var( --e-global-typography-a6f80df-letter-spacing)\">it for yourself and learn more.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4d716b7 disable-default elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4d716b7\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e77ffc1\" data-id=\"e77ffc1\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7b72b5a elementor-widget elementor-widget-spacer\" data-id=\"7b72b5a\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3f205d4 elementor-widget elementor-widget-text-editor\" data-id=\"3f205d4\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft\" src=\"https:\/\/reciteme.com\/wp-content\/uploads\/2022\/09\/Quote_2-300x300.png\" alt=\"quote\" width=\"125\" height=\"125\" data-cmp-ab=\"2\" data-cmp-info=\"10\"><\/p>\n<p><strong>Georgina Colman, Founder of Purpl Discounts Store<\/strong> <strong>told us,<\/strong> \u201cOn Black Friday we generally see an increase in website traffic as shoppers search for the best deals. With the Recite Me toolbar on our website, we can support all Black Friday customers regardless of abilities. This results in a decrease in customer service requests during this busy period and helps to improve our brand reputation.&#8221;&nbsp;<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-39475cf elementor-widget elementor-widget-spacer\" data-id=\"39475cf\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f159b03 disable-default elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f159b03\" data-element_type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-66 elementor-top-column elementor-element elementor-element-4b35175\" data-id=\"4b35175\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-72fcd39 elementor-widget elementor-widget-heading\" data-id=\"72fcd39\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-medium\">Digital Accessibility and Inclusion Toolkit<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fdf70b8 elementor-widget elementor-widget-text-editor\" data-id=\"fdf70b8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Our 40-page Digital Accessibility &amp; Inclusion Toolkit helps businesses break down online barriers and make a real impact. It offers practical advice on all aspects of digital accessibility, from writing an accessibility statement to accessible website tips and inclusive hiring.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-aba62c4 elementor-align-left elementor-mobile-align-center elementor-widget elementor-widget-button\" data-id=\"aba62c4\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/reciteme.com\/au\/download\/accessibility-and-inclusion-toolkit\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Download Your Toolkit Here<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-b5d519c\" data-id=\"b5d519c\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ef4c19e elementor-widget elementor-widget-image\" data-id=\"ef4c19e\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"722\" src=\"https:\/\/reciteme.com\/au\/wp-content\/uploads\/sites\/3\/2025\/05\/Toolkit-Graphic-1.png\" class=\"attachment-large size-large wp-image-33849\" alt=\"\" srcset=\"https:\/\/reciteme.com\/au\/wp-content\/uploads\/sites\/3\/2025\/05\/Toolkit-Graphic-1.png 964w, https:\/\/reciteme.com\/au\/wp-content\/uploads\/sites\/3\/2025\/05\/Toolkit-Graphic-1-300x271.png 300w, https:\/\/reciteme.com\/au\/wp-content\/uploads\/sites\/3\/2025\/05\/Toolkit-Graphic-1-768x693.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Learn the benefits of preparing your website for Black Friday. Discover the importance of enhancing inclusion to optimise user experience.<\/p>\n","protected":false},"author":11,"featured_media":30883,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[107],"tags":[143,145,134],"departments":[94],"type_tag":[124],"flag":[],"class_list":["post-30853","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","tag-leisure","tag-retail-e-commerce","tag-transport","departments-marketing","type_tag-articles"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>3 Steps to Get Your Website Ready for the Festive Rush<\/title>\n<meta name=\"description\" content=\"Learn the benefits of preparing your website for Black Friday. 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